Pinterest Tips & Strategies

How to Bulk Create Pins on Pinterest

By Spencer Lanoue
October 31, 2025

Trying to keep up with Pinterest’s demand for fresh, daily content by creating one pin at a time is an exercise in frustration. If you want to grow on the platform without spending all day on it, you need a system that lets you create and schedule content in batches. This guide will walk you through exactly how to bulk create and upload pins using Pinterest's own tools and other powerful design apps, so you can fill your content calendar and get back to business.

Why Bulk Creating Pins Is a Game-Changer

Before we get into the technical steps, let’s quickly cover why this process is so worth your time. Shifting from creating pins one-by-one to creating them in batches isn't just a minor productivity hack, it fundamentally changes how you approach your Pinterest marketing.

  • It Saves You an Immense Amount of Time: This is the most obvious benefit. Instead of hopping in and out of Pinterest or your design tool multiple times a day, you can dedicate one block of time to create dozens or even hundreds of pins for the weeks or months ahead.
  • It Supercharges Consistency: Consistency is the bedrock of success on Pinterest. When pins are consistently being published, the algorithm takes notice. Bulk scheduling ensures your account stays active and your content is continuously distributed, even when you're busy, on vacation, or focused on other parts of your business.
  • It Simplifies A/B Testing: Want to know which headlines, images, or call-to-actions perform best? Bulk creation makes it easy. You can create multiple variations of a pin for a single piece of content, schedule them all, and let the data tell you what resonates with your audience - without extra effort.
  • It Encourages Better Workflow: Batching work is a proven productivity method. It helps you stay focused by concentrating on a single task at a time. You can dedicate one session to brainstorming pin ideas, another to designing, and a final one to scheduling. This "assembly line" approach is far more efficient than constantly switching between different types of tasks.

Method 1: Using Pinterest's Native Bulk Create Tool

Pinterest has its own tool for creating up to 200 pins at once using a spreadsheet. While it has a slight learning curve, it's incredibly powerful once you get the hang of it. It works by matching data from a CSV file (a simple spreadsheet) with image files on your computer.

Step 1: Get Your Spreadsheet Ready

This is where most people get tripped up, but it's simple when you know the rules. Open Google Sheets, Microsoft Excel, or any spreadsheet software and create a new file with the following columns. The column headers must be titled exactly as follows:

  • Image file name: The exact filename of the pin image you want to upload, including the extension (e.g., my-awesome-pin-1.png). Your images and videos should all be in one folder on your computer.
  • Board: The exact name of the board you want to publish the pin to. You can also provide the board URL for more precision.
  • Title: Your pin title (up to 100 characters).
  • Description: Your pin description (up to 500 characters). This is where you'll use your keywords.
  • Link: The destination URL where the pin will lead to (e.g., a blog post, product page, or landing page).
  • Publish date (Optional): If you want to schedule your pins, add this column. The format must be YYYY-MM-DD (e.g., 2024-10-25). If you leave this blank, the pins will be published as drafts.

Here’s a small example of what your spreadsheet might look like:


| Image file name | Board | Title | Description | Link | Publish date |
|---------------------------|---------------------|--------------------------------|-----------------------------------------------------|----------------------------------------|--------------|
| kitchen-remodel-tip-1.png | Kitchen Design Ideas| 5 Mistakes to Avoid in a Remodel | Don't start your kitchen remodel without reading... | https://yourblog.com/kitchen-mistakes | 2024-09-01 |
| kitchen-remodel-tip-2.png | Kitchen Design Ideas| A Budget Kitchen Remodel? Yes! | Our top tips for a beautiful kitchen remodel on a... | https://yourblog.com/kitchen-mistakes | 2024-09-02 |
| fall-decor-idea-1.jpg | Fall & Autumn Decor | Cozy Fall Decor You'll Love | Get your home ready for autumn with these simple... | https://yourblog.com/fall-decor | 2024-09-03 |

Once you’ve filled it out, save or export the file as a CSV (Comma-Separated Values) file.

Step 2: Access the Bulk Create Pins Tool

Log in to your Pinterest Business account.

  1. On the top-left menu, click Create, then Create Pin. Don't worry, you're not actually creating a single pin.
  2. You'll see the standard pin creation screen. On the very left panel, look down for a small circle icon with a "plus" sign. Hovering over it might show text like "Create multiple pins." Click this to switch to the bulk creation interface.

Step 3: Upload Your Files

The interface will prompt you to do two things:

  1. Upload your CSV file: Drag and drop your `.csv` file into the designated area or click to browse for it on your computer.
  2. Upload your images/videos: Next, you'll need to upload the corresponding media files. Select all the pin images and videos that you listed in your CSV file. It's helpful to have them all in a single folder for easy selection.

Step 4: Review and Schedule

Pinterest will now work its magic. It will read your CSV file and match each row’s data with the corresponding image file based on the filename. You'll see a preview of all your pins, complete with their titles, descriptions, and assigned boards.

This is your chance to do a final check. Scroll through the pins to make sure everything looks right. Once you're happy, hit the Publish button.

If you included publish dates, Pinterest will begin scheduling them. If not, they will be saved to your drafts, where you can go in and schedule them individually if needed.

Common Issues to Watch For:

  • Filename Mismatches: The #1 reason for an error is a typo in a filename in the CSV. Pin-1.png and pin-1.png might be seen as different files. Be precise!
  • CSV Formatting: Make sure there are no stray commas or quotation marks in your data that could break the CSV format.

Method 2: Batch Designing with Canva's Bulk Create Feature

Pinterest's tool is for uploading, not designing. If you want to create dozens of visually distinct pins fast, Canva is your best friend. Their "Bulk Create" feature (available on Canva Pro) lets you turn a spreadsheet of text into a massive batch of finished pin designs in minutes.

Step 1: Set Up Your Pin Templates

In Canva, design 3-5 different pin templates that align with your branding. These templates should be your starting point. Make sure they have editable text fields for your pin titles or call-to-actions.

Having a few different template styles is good because it allows you to create pins that look visually fresh, even though you’re generating them all at once. For example, one template might have a solid color background with bold text, while another has a spot for a background image.

Step 2: Prepare Your Pin Text Data

The Canva "Bulk Create" app works with data, just like Pinterest's tool. You can either upload a CSV file or enter the data manually directly into Canva.

Create a simple spreadsheet. All you really need is one column: Title. Here, you'll list all the different headlines you want to create pins for. This is perfect for generating multiple hook-driven titles for the 'same' blog post.

For example, if you have a blog post about organic gardening, your title list might look like this:

  • "3 Secrets to Pest-Free Organic Gardening"
  • "How to Start an Organic Garden for Beginners"
  • "The Best Compost for Your Organic Garden"
  • "Organic Gardening on a Tiny Budget"
  • "Avoid These Common Organic Gardening Mistakes"

Save this as a CSV file.

Step 3: Connect and Generate in Canva

  1. Open one of your pin templates in the Canva editor.
  2. On the left-side toolbar, click on Apps and search for "Bulk Create."
  3. You'll get the option to Enter data manually or Upload CSV. Choose "Upload CSV" and select the file you just created.
  4. Now you need to connect your data to your design. Right-click on the title text box in your template.
  5. In the menu that appears, choose Connect data and select your "Title" field. You'll see the text box get a purple tag like {Title}.
  6. Click Continue. Canva will show you a list of all your titles from the spreadsheet. Make sure they look correct and then click Generate X Designs.

Canva will open a new browser tab and automatically create a separate pin for every single title in your list, all perfectly formatted according to your template. If you had 20 titles and 1 template, you'll now have 20 finished pins.

Step 4: Rinse and Repeat with Other Templates

Want even more variety? Simply go back to your original Canva tab, switch to one of your OTHER templates, and repeat Step 3. In minutes, you can generate 100+ unique pin designs from a simple list of 20 titles and 5 templates.

From there, you can download all the generated pins as individual PNG or JPG files, name them properly, and use the Pinterest bulk uploader we covered in Method 1 to schedule them.

Final Thoughts

Learning how to bulk create pins is a turning point for any serious Pinterest strategy. By batching your work with tools like Pinterest's native uploader and Canva's design automation, you transform a daily chore into an efficient system that keeps your content pipeline full and your growth consistent.

While these methods streamline a huge part of your workflow, I know that keeping a full content schedule organized across all social platforms can be chaotic. Trying to visualize when everything is going live used to be a source of stress for me, which is why we built Postbase. My goal was a simple, super-clean visual calendar where I can see all my content at a glance - from Pins to Reels to TikToks - and easily drag and drop posts to reschedule. It makes planning out my schedule, especially with dozens of bulk-created pins, feel calm and controlled instead of overwhelming.

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

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