Linkedin Tips & Strategies

How to Add Calendly to LinkedIn

By Spencer Lanoue
October 31, 2025

Adding your Calendly link to your LinkedIn profile turns a static page into an active lead-generation machine, quietly working for you in the background. It removes the friction of scheduling, making it ridiculously easy for potential clients, collaborators, or recruiters to book time with you the moment they're interested. This guide shows you exactly where and how to place your Calendly link on LinkedIn for maximum visibility and results.

Why Add Calendly to Your LinkedIn Profile?

Before getting into the how, let's quickly cover the why. Integrating Calendly isn't just about adding another link, it's a strategic move that fundamentally changes how you use the platform. It transforms your profile from a passive resume into an interactive landing page.

  • Capture Leads Instantly: When a prospect views your profile, they are at their peak interest level. Giving them an immediate, one-click way to book a meeting captures that intent before they get distracted and move on.
  • Eliminate Scheduling Headaches: The endless "What time works for you?" back-and-forth is clunky and unprofessional. A Calendly link puts you in control, showing only your available slots and handling time zone conversions automatically.
  • Project Professionalism: A streamlined booking process shows that you are organized, tech-savvy, and respect a lead's time. It’s a small detail that makes a big impression.
  • Empower Your Audience: You’re giving profile visitors a clear, powerful call to action. Instead of just connecting and hoping for a conversation, you're inviting them to take the next concrete step. This works wonders for anyone in sales, recruiting, coaching, consulting, or freelancing.

Method 1: The Prime Spot - Your Profile's Custom Button

LinkedIn offers a feature specifically for a primary call-to-action link right below your name and headline. This is the most valuable real estate on your entire profile for driving action, and it's the perfect place for your Calendly link.

Step-by-Step Instructions

Follow these simple steps to add a custom button. Note: You must have LinkedIn’s Creator Mode turned on for this option to be available.

  1. Navigate to your own LinkedIn profile page.
  2. Click the pencil icon in the top-right corner of your introduction card (the section with your name and photo).
  3. Scroll down to the very bottom of the pop-up window until you see the "Custom button" section.
  4. Select the "Edit custom button" option.
  5. Add your Calendly link in the "URL" field. Make sure to use the full URL (e.g., https://calendly.com/your-name/30min).
  6. In the "Link Name" field, choose a compelling, action-oriented phrase. LinkedIn provides a few options, but you can also write your own.
  7. Click Save.

Tips for Your Custom Button Text

The default "Visit my website" is generic. You can do better. Your button text should clearly communicate what will happen when someone clicks it. Be specific and enticing.

  • For Consultants or Coaches: "Book a Free Discovery Call" or "Schedule a Strategy Session"
  • For Sales Professionals: "Book a Quick Demo" or "Schedule a 15-Min Intro"
  • For Freelancers: "Check My Availability" or "Book a Project Consultation"
  • For Networkers: "Schedule a Virtual Coffee"

This custom button is your profile's most powerful CTA. Use it wisely, and it will become a consistent source of meetings.

Method 2: Give Context in Your "About" Section

Your "About" section tells your professional story. It should build trust, showcase your expertise, and, most importantly, guide the reader on what to do next. Concluding your summary with a direct call to action that includes your Calendly link is an effective way to convert an impressed reader into a scheduled meeting.

How to Weave It In Naturally

Don’t just drop the link at the very end. Frame it as the natural next step in your professional relationship. Tell them why they should book a call with you.

Example for a Marketing Consultant:

"...My passion lies in helping SaaS companies build organic marketing engines that drive sustainable growth. If you’re ready to move beyond unpredictable ad spend and build a real brand, I’d love to talk."

"Ready to map out your content strategy? Book a free 30-minute consultation with me here: [Your Calendly Link]"

Example for a Career Coach:

"...I provide the tools, accountability, and insider knowledge to help you land the role you deserve. Making a career change can be overwhelming, but you don't have to do it alone."

"Let's craft your next move together. Schedule a complimentary career clarity call today: [Your Calendly Link]"

Placing your link here reinforces the CTA from your custom button and catches people who are more invested in reading about your background. It tells them you are open, available, and ready to help.

Method 3: Highlight Your Link in the "Featured" Section

Your "Featured" section is a highly visible portfolio near the top of your profile. It's a great spot for your best work, articles, and a powerful CTA to book a meeting. Instead of letting LinkedIn generate a plain preview for your Calendly link, you can customize the title and description to create a much more compelling callout that encourages clicks.

Step-by-Step Instructions

  1. Go to your profile and scroll down to the "Featured" section. If you don't have one, click "Add profile section" and then "Recommended" > "Add featured."
  2. Click the plus icon (+) and select "Add a link."
  3. Paste your Calendly meeting link. LinkedIn will generate a basic preview.
  4. Once added, click the pencil icon on the newly featured item.
  5. Now, edit the "Title" and "Description." Make them compelling.
    • Title: Ready to Talk? Book a Call Today.
    • Description: Schedule a complimentary 15-minute call to discuss your goals. No obligations, just a chance to see if we're a good fit.

Method 4: Actively Promote Your Link in Content and DMs

Simply having the link on your profile is passive. The real power comes from incorporating it into your active outreach and content strategy.

Sharing in Your LinkedIn Posts

Regularly creating valuable content establishes you as an authority. At the end of a particularly helpful post, you can add a soft call to action inviting people to book a call. The key is to provide value first, so the CTA feels earned, not salesy.

Example Post Structure:

  1. Hook: Start with a relatable problem or a surprising statistic.
    "90% of a company's sales leads go cold within an hour. Here’s a simple 3-step system to fix it..."
  2. Value: Share 3-5 concise, actionable tips that people can use immediately.
  3. Call to Action: Invite them to go deeper on a one-on-one call.
    "If you'd like to brainstorm how this applies specifically to your sales team, feel free to book a complimentary strategy session in my calendar. No pitch, just help. Link in the comments."

(Pro-tip: Putting the link in the first comment can sometimes help with the LinkedIn algorithm's reach.)

Using it in Direct Messages (DMs)

Never open a conversation with a random Calendly link. That’s spam. Instead, use it to streamline scheduling after you’ve already established rapport and a clear reason to meet.

The Right Way to Share Your Link in a DM:

Let's say you've had a good back-and-forth about a potential collaboration.

Instead of saying: "What times are you free next week for a call?"

Say this: "This has been a great conversation. I'm keen to discuss this further over a quick call. Does that sound good? If so, here's my calendar link to find a time that's easiest for you: [Your Calendly Link]. Let me know if you have any trouble finding a spot!"

This approach is respectful, professional, and puts the power in their hands, reducing the friction and making it more likely they’ll schedule.

Final Thoughts

Integrating your Calendly link into LinkedIn is a simple, high-impact tactic that transforms your profile from a static resume into an efficient system for generating valuable conversations. By placing the link in your custom button, bio, featured section, and strategically within your content and DMs, you make it seamless for your network to take the next step.

Just as a Calendly link streamlines your meeting scheduling, a great tool can streamline your entire social media presence. At Postbase, we believe managing social media shouldn't feel like wrestling with legacy software. We built our platform to make planning, scheduling, and analyzing your LinkedIn content (along with your other platforms) feel effortless. By scheduling your content in advance, you free up more time to focus on the valuable conversations that all these new Calendly bookings will bring.

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

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