Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Use Social Media for Personal Branding

Boost your personal brand on social media with our step-by-step guide. Learn to define your identity, create engaging content, and build a strong online presence.

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How to Create a Social Media Content Calendar

Create a social media content calendar with ease! Discover a simple, effective strategy to streamline posts and build a consistent brand presence.

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How to Manage a Social Media Crisis

Manage social media crises effectively with our step-by-step guide. Learn to detect issues early, protect your brand's reputation, and rebuild trust quickly.

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How to Make a Social Media Meme

Learn to make social media memes that boost your online presence. Discover formats, create funny concepts, and use tools for memes that get shares and follows!

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How to Schedule Posts on Social Media

Master social media with our guide to scheduling posts. Learn to plan, batch, and schedule effectively, freeing your time to grow your brand stress-free.

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How to Build a Social Media Community

Transform passive followers into an active social media community. Learn step-by-step strategies to build loyalty, drive conversations, and create advocates.

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How to Use Social Media for SEO

Unlock the power of social media to boost your SEO. Discover 5 strategies to drive traffic and build authority for lasting search engine success.

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How to Use Social Media for E-Commerce

Unlock e-commerce growth by transforming your social media into a community hub. Discover platform strategies and content that converts followers into customers.

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How to Post on Social Media Consistently

Build a rock-solid system to post consistently on social media. Learn step-by-step how to maintain creativity and avoid burnout while engaging your audience.

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How to Manage Multiple Social Media Accounts

Efficiently manage multiple social media accounts with our step-by-step guide. Learn to streamline your process and reclaim time for creative marketing.

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How to Use Live Streaming on Social Media

Maximize your social media presence with live streaming. Learn how to plan, run, and repurpose your streams for lasting community impact and content creation.

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How to Write a Blog Post for Social Media

Write compelling blog posts that thrive on social media with our guide. Discover strategies for structuring content that drives clicks, shares, and engagement.

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Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post
The simplest way to manage your social media
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