Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Make a Reel on Facebook with Music

Create engaging Facebook Reels with music to boost your audience connection. Follow our step-by-step guide for selecting clips and publishing your masterpiece.

How to Manage Facebook Ads

Master Facebook Ads with our step-by-step guide. Learn to structure campaigns, reach the right audience, and analyze results for powerful business growth.

How to Calculate Engagement Rate on Facebook

Calculate your Facebook engagement rate to see what content resonates. Discover the formula, insights, and steps to boost performance in our guide.

How to See How Many Views on a Facebook Video

See who watched your Facebook video with ease! Discover how to access view counts on personal pages, business pages, and groups to boost your content strategy.

How to Remove an Admin from a Facebook Group

Remove an admin from your Facebook Group smoothly with our step-by-step guide. Learn the process for desktop and mobile, ensuring group stability and trust.

How to Get Verified on Facebook for Free

Get verified on Facebook for free with our guide. Discover proven steps to build your case and navigate the application process for that blue checkmark.

How to Share a Facebook Profile Link

Learn how to easily find and share your Facebook profile link in seconds. Follow our simple steps for desktop and mobile, plus discover pro tips for customization.

How to Get Unshadowbanned on Facebook

Uncover how to diagnose and fix a Facebook shadowban. Discover proven strategies to restore your reach and prevent future visibility issues.

How to Create a Facebook Page Without a Personal Account

Create a Facebook Page without linking to a personal account. Discover secure steps to establish a professional presence and manage it independently.

How to Regain Access to a Facebook Business Page

Regain access to your Facebook Business Page with this guide. Learn steps to reclaim your page if permissions changed, admin left, or you've been hacked.

How to Add a Link to a Facebook Post Image

Learn how to make your Facebook post images clickable and drive traffic. Discover techniques, best practices, and clever workarounds to boost engagement.

How to Make a Facebook Cover Photo

Create a stunning Facebook cover photo that captures attention. Learn dimensions, design tips, and strategies to make a lasting first impression on your audience.

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media