Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Link VSCO to Instagram

Link your VSCO to Instagram effortlessly with our guide. Discover effective methods to showcase your aesthetic and build a cohesive brand presence.

How to Give Instagram Access to Someone

Safely grant Instagram access to others with this guide. Learn effective methods for working with managers or agencies to grow your brand and scale content.

How to Find an Instagram Shop

Discover incredible Instagram shops with our guide. Learn practical methods and use native tools to find unique brands beyond big-name suggestions.

How to Organize Highlights on Instagram

Transform your Instagram Highlights into a branding powerhouse. Learn strategy, setup, and tips to engage new followers and tell your brand's story effectively.

How to Format an Instagram Bio

Create a compelling Instagram bio that attracts followers and grows your brand. Discover formatting tips for a standout profile that drives traffic and engagement.

How to Embed an Instagram Post on Wix

Learn to embed Instagram posts and feeds on your Wix site to enhance your brand's visual identity, boost social proof, and drive traffic effortlessly.

How to Pick a Winner from Instagram Comments

Simplify picking a winner from Instagram comments with our guide. Learn to set clear rules and fair methods for selecting winners in any contest size.

How to Make a Successful Instagram Account

Build a successful Instagram account with consistent actions and meaningful engagement. Learn to set up your profile, create connecting content, and grow your community.

How to See Story Insights on Instagram

Unlock the power of Instagram Story Insights to boost engagement! Learn how to find, understand, and utilize analytics to create content your audience loves.

How to Create a Content Calendar for Instagram

Create a strategic Instagram content calendar to reduce stress and boost growth. Learn to set goals, stay consistent, and streamline your planning process.

How to Add Voiceover to an Instagram Story

Add voiceover to your Instagram Story and engage your audience! Learn step-by-step methods using the Instagram app or external tools for a polished touch.

How to Make Money with Instagram Theme Pages

Learn how to turn your Instagram theme page into a profitable business. Discover niche selection, content strategies, audience growth, and monetization tips.

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media