Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Write a Good Social Media Post

Learn to craft social media posts that captivate. Discover a simple system for brainstorming, writing engaging captions, choosing visuals, and platform tailoring.

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How to Engage Customers on Social Media

Transform followers into an engaged community with this guide. Learn strategies for conversation-starting content and building lasting customer loyalty.

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How to Manage Social Media Accounts for Multiple Clients

Discover a step-by-step guide to managing multiple social media accounts effectively. Learn onboarding, organizational systems, and proving your value with data.

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How to Edit Pinterest Boards

Transform your Pinterest boards for better brand impact and discoverability. Follow this guide for title tweaks and strategic audits to curate your profile.

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How to Build a Social Media Presence for a Business

Build a strong social media presence with our guide. Learn strategic steps to transform your channels into valuable business assets and engage your audience.

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How to Maintain Brand Voice on Social Media

Maintain a consistent brand voice on social media with our step-by-step guide. Build trust and recognition by defining, documenting, and sustaining your unique style.

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How to Create Engagement on Social Media

Turn silent followers into an active community with these practical strategies. Discover how to boost social media engagement and build your brand today!

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How to Market Music on Social Media

Market your music effectively on social media with our guide. Discover branding, content creation, and release day strategies to grow your fanbase.

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How to Become an Amazon Affiliate on Pinterest

Learn how to become an Amazon affiliate on Pinterest. Discover setup tips, create engaging Pins, and start earning by sharing products you love today!

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How to Get Money from Pinterest

Transform your Pinterest use into a profitable venture. Learn strategies to drive traffic and monetize effectively. Unlock methods that generate real income today.

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How to Post Pins on Pinterest

Learn how to post Pins on Pinterest effectively. Drive traffic, build your brand, and connect with millions using our step-by-step guide and best practices.

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How to Get Noticed on Pinterest

Get noticed on Pinterest with proven strategies. Optimize your profile, create compelling pins, and master Pinterest SEO to become a go-to source in your niche.

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Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post
The simplest way to manage your social media
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