Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Advertise Shopify on Instagram

Transform Instagram into a sales engine for your Shopify store. Learn to connect, target, create effective ads, and measure success‚Äîall without a big budget.

How to Move Text on an Instagram Story

Master moving text on Instagram Stories with this guide. Learn basic to advanced tricks for perfect alignment, layering, and captivating animations to enhance your content.

How to Connect Square to Instagram

Connect Square to Instagram for seamless e-commerce sales. Follow our guide to setup, tag products, and boost conversions. Start selling instantly!

How to Get Songs Added to Instagram

Learn how to get your music added to Instagram's library for Stories and Reels. Follow our step-by-step guide to boost your track's visibility and reach fans.

How to See Accounts Reached on Instagram

Discover how to see your Instagram Accounts Reached metric. Learn to leverage analytics data for crafting engaging content and boosting audience growth.

How to Revive a Dead Instagram Account

Revive your Instagram account with our step-by-step guide. Discover why engagement dropped, update your strategy, and reconnect with your audience today!

How to See Your Engagement Rate on Instagram

See your Instagram engagement rate easily with this guide. Learn to use Instagram's tools and manual methods to understand your audience connection.

How to Answer Prompts on Instagram

Boost your Instagram engagement by mastering prompts. Discover step-by-step instructions and advanced strategies to answer prompts effectively and build your brand.

How to Promote an Instagram Page for Followers

Promote your Instagram page effectively with our guide. Discover strategies to attract genuine followers and build a vibrant community around your brand.

How to Pitch Instagram Influencers

Master the art of pitching Instagram influencers. Learn to find the right partners, build real relationships, and craft emails that get responses.

How to Add a City to Your Instagram Bio

Learn how to add a city to your Instagram bio easily. Follow our guide for businesses or freelancers to display locations without revealing private info.

How to Promote an Instagram Giveaway

Promote your Instagram giveaway effectively with our guide. Learn strategies to boost reach, engagement, and brand impact. Maximize your giveaway's success now!

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media