Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Use Social Media for Corporate Communications

Unlock the power of social media for corporate communications. Learn strategies to build trust, manage your narrative, and handle crises effectively.

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How to Find a Good Social Media Marketer

Find a top-notch social media marketer with our guide. Learn how to define needs, evaluate portfolios, ask the right questions, and spot red flags.

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How to Promote Apps on Social Media

Promote your app effectively on social media with our guide. Discover strategies to build an audience, drive downloads, and collaborate with creators.

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How to Promote an Online Store on Social Media

Boost your online store's visibility with effective social media strategies. Learn to drive traffic, build loyalty, and convert followers into customers today!

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How to Be Consistent on Social Media

Learn how to be consistent on social media with our step-by-step guide. Discover strategies for building momentum and maintaining your posting schedule.

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How to Use Social Media for Marketing Research

Unlock the power of social media for marketing research. Discover how to listen, analyze competitors, and gain insights for smarter business decisions today.

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How to Measure the Quality of Social Media Responses

Measure the quality of your social media responses with our guide. Learn to define, assess, and enhance engagement to transform followers into true fans.

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How to Respond to Social Media Comments

Respond effectively to social media comments with our guide. Discover strategies to engage your audience, solve issues, and turn followers into loyal fans.

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How to Hire a Social Media Content Creator

Hire the perfect social media content creator with our step-by-step guide. Discover how to find a creative partner who connects with your audience effectively.

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How to Launch a Brand on Social Media

Master social media brand launches with our expert guide. Learn strategic planning, effective messaging, and community building for lasting success.

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How to Do Social Media Listening

Unlock the power of social media listening to gain insights into your brand and industry. Learn to set up a strategy and turn data into actionable results.

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How to Track Leads from Social Media

Track social media leads effectively with our guide. Discover simple to advanced methods to prove ROI, optimize strategies, and boost business success.

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Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post
The simplest way to manage your social media
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