Facebook Tips & Strategies

How to View Ratings on My Facebook Page

By Spencer Lanoue
October 31, 2025

Finding your ratings on a Facebook Page can feel like a moving target. Just when you think you know where to look, a new layout appears and sends you searching all over again. This guide cuts through the confusion, showing you exactly where to find and view your ratings - now called Recommendations - on both desktop and mobile. We’ll also cover what to do with that feedback once you have it, turning valuable customer insights into real business growth.

Why You Can't Find Your "Star Rating" Anymore: Understanding Facebook's Shift to Recommendations

If you're looking for the old 5-star rating system, you might be looking for a while. A few years ago, Facebook made a significant change, transitioning from a classic star-based rating system to a simpler, more direct system of "Recommendations." Instead of picking a number of stars, customers are now prompted with a straightforward question: "Do you recommend [Your Page Name]?" They can answer with a simple "Yes" or "No."

Why the change? Facebook aimed to make feedback more genuine and helpful. A single 1-star rating with no explanation doesn't give a business much to work with. But a "No" recommendation, accompanied by specific text, images, and tags explaining why the experience was poor, offers valuable, actionable insight. The same goes for positive feedback, a "Yes" with details about what made the experience great is far more powerful social proof than a silent 5-star click.

For pages that had ratings before this switch, Facebook didn't just delete that history. It converted your legacy star ratings into an overall score that's still visible on your Page. New "Yes" or "No" recommendations now influence this score. This hybrid system means that while the input method has changed, the importance of maintaining a strong reputation is more important than ever.

How to View Your Facebook Page Recommendations: A Step-by-Step Guide

Locating your feedback is easy once you know where to look. The process is slightly different depending on whether you're using a computer or your phone, so we'll cover both.

Viewing Reviews on a Desktop Computer

The desktop interface gives you the most comprehensive view of your Page's feedback. Follow these simple steps:

  1. Log into Facebook and navigate to the business Page you manage.
  2. Once on your Page, look at the navigation menu on the left side of the screen. You should see a tab labeled "Reviews" or sometimes "Recommendations."
  3. Click on the "Reviews" tab. This will take you to your main recommendations hub.

Here, you'll see a dashboard with a few key pieces of information:

  • Your overall Page score (if applicable).
  • The total number of people who recommend your Page.
  • A feed of individual recommendations, both positive ("Yes") and negative ("No"), sorted with the most recent at the top.

What if the "Reviews" tab isn't visible?

Don't worry if you don't see the tab. It might just be disabled in your Page's template. Enabling it only takes a minute.

  1. On your Page, click "Settings" from the left-hand menu.
  2. In the Settings menu, select "Templates and Tabs."
  3. Scroll down to the list of tabs. Find the "Reviews" tab and click the toggle switch next to it to turn it on (it will turn blue).
  4. You can also click and drag the tab to reorder where it appears in your Page navigation. We recommend moving it near the top to make it easy for visitors to find.

After you enable it, go back to your Page, and the "Reviews" tab should now be visible in the menu.

Viewing Reviews on the Facebook Mobile App

Checking your reviews on the go is just as straightforward.

  1. Open the Facebook app and go to your business Page.
  2. From your Page's main view, locate the navigation menu just below your Page's name and profile picture. You might need to swipe left on it to see all the options.
  3. Tap on the tab labeled "Reviews."
  4. This screen will show your overall rating and a scrollable feed of all the public recommendations people have left for your business.

You've Found Your Ratings – Now What? Turning Feedback into Growth

Simply viewing your reviews isn't enough. The real value comes from engaging with the feedback and using it to strengthen your brand's reputation. Your response strategy for positive and negative reviews should be different, but both are essential for building a strong community.

Responding to Positive Recommendations

When a happy customer takes the time to leave you a positive review, it's a gift. Responding properly shows that you appreciate their business and encourages others to share their own great experiences.

  • Be Prompt and Personal: Don't wait weeks to reply. Respond within a day or two. Address the reviewer by their name and mention something specific from their comment. A generic "Thanks for your review" is okay, but "Hi Jane, we're so glad you loved the cold brew and the new patio seating!" is much better.
  • Amplify the Praise: A glowing review is powerful user-generated content. Take a screenshot (always ask for permission if you use their photo or full name in a standalone post) and share it as a 'Customer Spotlight' on your feed. This provides social proof that you can’t get any other way.
  • Reinforce Your Brand Values: If a customer praises your team's great service, your response can reinforce that standard. "Our team works hard to make everyone feel welcome, so your comment means the world to us!"

Handling Negative Recommendations Professionally

A negative review can feel like a personal attack, but it’s critical to respond calmly and professionally. A measured, helpful public response can often do more for your reputation than a dozen positive reviews, because it shows potential customers how you handle things when they don't go perfectly.

  • Respond Quickly and Publicly: Ignoring a negative review is one of the worst things you can do. It makes you look like you don't care. Address the complaint publicly within 24 hours.
  • Acknowledge and Apologize: Start by acknowledging their frustration and offering a sincere apology, even if you don't think you were in the wrong. Simple phrases like, "We're so sorry to hear you had this experience," or "This isn't the standard we aim to provide," can de-escalate the situation immediately.
  • Take it Offline: Avoid getting into a long, defensive back-and-forth in a public comment thread. Your public reply should offer a solution and invite the customer to a private channel. Say something like, "We want to make this right. Could you please send us a direct message with your contact information so a manager can reach out to you directly?"
  • Learn From the Feedback: Not every negative review is valid, but many contain a kernel of truth. Is there a process that can be improved? A staff member who needs more training? Use the feedback to plug real gaps in your business.

Reporting a Fake or Unfair Review

What if a review is completely fake, spam, or contains harassing language? You can report it to Facebook. While they won't remove a review just for being negative, they will take action if it violates their Community Standards.

  1. Navigate to the review you want to report.
  2. Click the three dots (...) icon on the top right of the review post.
  3. Select "Find support or report recommendation."
  4. Follow the on-screen prompts, choosing the reason that best fits why you are reporting it (e.g., Spam, Harassment, Nudity).

Keep your expectations realistic. It’s an automated process, and it can take time. Focus your energy on what you can control: getting more positive reviews to outweigh the negative ones.

Beyond Just Viewing: How to Actively Manage and Improve Your Ratings

Don't just passively wait for reviews to come in. The most successful brands actively manage their online reputation by encouraging feedback and leveraging it as a marketing asset.

Encouraging Customers to Leave Recommendations

Most happy customers are willing to leave a review - you just have to ask. Make it as easy as possible for them.

Get Your Direct Review Link

Facebook gives you a unique URL that takes people directly to your review page. To get it, simply go to your Page's Reviews tab and you'll see a button or link prompting you to "Get more reviews." Copy that link and use it everywhere.

Where to Ask for Reviews

  • In Person: If you have a brick-and-mortar business and a customer provides great verbal feedback, say, "We’d be so grateful if you could share that experience on our Facebook Page!"
  • Email Follow-ups: If you run an e-commerce or service business, set up an automated email that goes out a few days after a purchase or service, asking for feedback and providing your direct review link.
  • On Social Media: Every once in a while, create a simple post asking your followers to share their experience. For example: "Have we helped you with a project recently? Leave us a recommendation! We’d love to hear from you."
  • At the Point of Sale: Use a small QR code at your checkout counter or on your receipts that links directly to your Facebook reviews page.

Final Thoughts

Your Facebook Page's Recommendations section is more than just a score - it's a direct line to your customers and a powerful engine for building trust with new ones. By understanding where to find this feedback, engaging with it thoughtfully, and actively encouraging more of it, you can take control of your online reputation and convert customer opinions into a sustainable competitive advantage.

Keeping up with every comment, DM, and review across all your social channels can quickly become overwhelming. At Postbase, we designed our unified inbox to solve exactly this problem. By bringing all your conversations from platforms like Facebook and Instagram into a single, organized view, we make it effortless to respond to customers promptly. You can manage your reputation and stay engaged without constantly switching between apps, giving you back a massive amount of time to focus on other parts of your business.

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Other posts you might like

How to Add Social Media Icons to an Email Signature

Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.

Read more

How to Add an Etsy Link to Pinterest

Learn how to add your Etsy link to Pinterest and drive traffic to your shop. Discover strategies to create converting pins and turn browsers into customers.

Read more

How to Grant Access to Facebook Business Manager

Grant access to your Facebook Business Manager securely. Follow our step-by-step guide to add users and assign permissions without sharing your password.

Read more

How to Record Audio for Instagram Reels

Record clear audio for Instagram Reels with this guide. Learn actionable steps to create professional-sounding audio, using just your phone or upgraded gear.

Read more

How to Add Translation in an Instagram Post

Add translations to Instagram posts and connect globally. Learn manual techniques and discover Instagram's automatic translation features in this guide.

Read more

How to Optimize Facebook for Business

Optimize your Facebook Business Page for growth and sales with strategic tweaks. Learn to engage your community, create captivating content, and refine strategies.

Read more

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post
The simplest way to manage your social media
Rating