How to Add Social Media Icons to an Email Signature
Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.

AI filters have become one of the fastest ways to create viral content on TikTok, transforming your regular videos into everything from 90s yearbook photos to stunning manga art. These aren't just simple overlays, they use powerful technology to generate entirely new visuals that stop scrollers in their tracks. This guide will show you exactly how to find these popular effects, use them to create your own head-turning videos, and apply simple strategies to capitalize on trends.
Unlike standard TikTok filters that might add freckles, change your eye color, or put a funny hat on your head, AI filters fundamentally alter or generate new imagery. They use a type of artificial intelligence called generative AI, which has been trained on massive datasets of images and text. When you use one, you're not just applying a layer over your video - you're feeding your input (your face, a photo, a prompt) into a complex model that creates something entirely new in a specific style.
Think about the big trends:
The magic is in the generation. It's what makes the results so surprising, shareable, and often, hilariously unpredictable, which is perfect fuel for viral content.
Knowing where to look for AI filters is the first step. Luckily, TikTok makes it pretty easy to find them once you know the right spots. Here are the three most common methods.
The Effects gallery is TikTok's library of every filter and effect on the platform. If you want to browse for inspiration or search for a specific type of filter, this is your best option.
Once you find one you like, just tap it to apply it to your camera feed.
This is by far the most organic and common way to find a filter that's actively trending. As you're scrolling through your "For You" Page (FYP), you'll inevitably see someone using a new, popular AI effect.
If you're hearing about a new AI trend on another social platform or from a friend, you can also search for it directly.
You've found the perfect filter - now it's time to create. While every filter behaves slightly differently, most AI filters follow a similar process.
Using the filter is easy, but making a video people actually watch and share takes a bit of strategy. Here are a few proven tips to help your AI videos get more traction.
The lifespan of a TikTok trend can be short. The creators who adopt a new filter right when it starts gaining momentum often see the biggest boost in views. If you see a new filter pop up on your FYP from multiple creators in a short period, it's a sign that you should try it out soon before the trend becomes oversaturated.
Videos on TikTok live and die by their audio. Pairing a trending filter with a trending sound is a recipe for success. When you find a filter, spend a moment looking at the sounds used in the top videos on the effect's page. Using one of those popular sounds signals to the algorithm that your content is relevant to the current conversation.
The best AI filter videos aren't just a lifeless demonstration of the effect. They contain an element of humanity. The two easiest ways to do this are:
You need to give viewers a reason to stick around for the reveal. A popular format is the "bait and hook." Start your video with a simple text overlay like, "Was nervous to try this new AI filter..." or "Let's see what the Manga AI filter does to my cat." This poses a question in the viewer's mind, making them curious to see the outcome. Time the reveal with a beat drop in the music for maximum impact.
Need some ideas? Here are a few massive AI trends from the past that show what makes a filter stick.
This trend exploded because it tapped into pure nostalgia. It digitally transported users to a 90s high school, generating incredibly detailed and often hilarious alter egos. Its shareability was off the charts because people immediately wanted to share their results on other platforms and in group chats, pulling more people into the trend.
This one went viral thanks to its stunning and dramatic transformations. The 'wow' factor of seeing yourself instantly re-drawn as a high-quality manga character was huge. Artists also jumped on this trend, using it as a creative prompt or to reimagine their own original characters.
These filters turn photos or video clips into different art styles, like a renaissance painting, a sketch, or a sci-fi portrait. Their success comes from the sheer variety of outcomes. A single photo could generate dozens of different interpretations, making users return to the filter again and again to see what else it could create.
AI filters offer a fantastic opportunity to create captivating, low-effort content that aligns perfectly with TikTok's trend-driven culture. By finding effects on your FYP or in the effects gallery, understanding how to follow their unique prompts, and combining them with trending sounds and storytelling formats, you can easily join in on viral conversations.
Of course, creating viral-worthy TikToks is just one piece of the social media puzzle. Once you've crafted a video you're proud of, figuring out how to schedule it alongside your content for Instagram Reels, YouTube Shorts, and other platforms can feel like a totally separate challenge. We built Postbase to eliminate that chaos. It's a clean, modern social media tool designed for the video-first world we live in now, so you can plan and schedule all your content in one visual calendar and trust that it will publish reliably, without the frustrating glitches of older, clunkier tools.
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