TikTok Tips & Strategies

How to See How Many Shares Your TikTok Has

By Spencer Lanoue
October 31, 2025

You've posted a TikTok that you know is a winner, and you see the likes and comments rolling in, but how do you track one of the most powerful metrics on the platform: the shares? Knowing how to find your share count is the first step toward understanding what truly resonates with your audience and creating content that spreads like wildfire. This guide will walk you through exactly how to check your shares and, more importantly, what to do with that information to grow your account.

The Easiest Way: Checking Shares on an Individual Video

Sometimes you just want a quick, on-the-spot look at how a single TikTok is performing. Thankfully, the app makes this incredibly simple. This method works for any video you've posted, whether you have a standard account or a Pro account.

Here’s the straightforward process:

  1. Go to your profile: Open the TikTok app and tap the "Profile" icon in the bottom right corner of your screen.
  2. Select your video: Scroll through your grid and tap on the thumbnail of the video you want to check.
  3. Find the share icon: On the right-hand side of the screen, you’ll see a stack of icons for likes (the heart), comments (the speech bubble), and favorites (the bookmark). Just below the bookmark icon is the share icon - it looks like a white arrow pointing to the right.
  4. View the share count: The number displayed to the right of this arrow icon is the total number of times your video has been shared. This count includes shares to other apps (like Instagram or SMS), as well as direct shares to other TikTok users within the app.

That's it! It’s an instant checkup for any video. While this method is great for a quick look, it doesn't give you the full picture or allow you to see trends over time. For a deeper analysis of your performance, you'll need to turn to TikTok’s built-in analytics.

Diving Deeper: Using TikTok Analytics for Share Insights

If you're serious about growing your TikTok channel, you need to be using a Pro account. It's completely free and unlocks a treasure trove of data - including detailed information about your shares. There are two types of Pro accounts: Creator and Business. Both offer analytics, so choose the one that best fits your needs.

Step 1: Switch to a Creator or Business Account

If you haven’t already made the switch, it only takes a minute.

  • Go to your Profile.
  • Tap the three horizontal lines (the "hamburger" menu) in the top right corner to open "Settings and privacy."
  • Tap on "Account."
  • Select "Switch to Business Account" or find the option for a Creator Account (if available). Follow the on-screen prompts to choose a category that best describes your content.

Once you’ve switched, TikTok will start gathering data. Note that it won't show you analytics for the period before you made the switch, but it will track everything moving forward.

Step 2: Navigating to Your Analytics Dashboard

After your Pro account is active for a few days, you'll have some juicy data to review. Here’s how you find it:

  • Go back to your Profile.
  • Tap the three horizontal lines in the top-right corner.
  • Select "Creator Tools" or "Business Suite."
  • Tap on "Analytics."

Welcome to your command center! This dashboard is where you'll find data about your audience, your profile performance, and, of course, your content.

Step 3: Finding Your Share Data

Inside the Analytics dashboard, tap on the “Content” tab. This section gives you an overview of how all your videos have performed over the last 7, 28, or 60 days. You’ll see total video views, likes, comments, and shares during that period. This is an excellent way to see your overall content trajectory - are your shares trending up or down?

For more specific insights:

  • Under the "Content" tab, scroll down to the “Trending Videos” section.
  • This shows a list of your top-performing videos from the last seven days, ranked by views.
  • Tap on any video in this list. This will take you to that specific video's detailed analytics page.

On this page, you’ll find a comprehensive breakdown, including total playtime, average watch time, full retention graphs, and, right at the top, the total number of Likes, Comments, Saves, and Shares. This is the most complete view you can get for any individual post.

What Do Your Share Numbers Actually Tell You?

Okay, so you've found the number. But what does it mean? In the ecosystem of social media metrics, shares are arguably the highest form of praise. They're what we call a "super metric" because of what they represent.

A "like" is a passive head nod. It says, "I see this and I approve." A "comment" is active participation. It says, "I have something to add to this conversation." But a "share" is a personal endorsement. It’s someone saying, “This content is so good, so funny, or so useful that I’m willing to stake my personal reputation on it by sending it to my friends.”

Look at your most-shared videos in your Analytics dashboard. They are clues telling you exactly what type of content you should be making more of. High shares typically point to one of these four categories:

  • Extreme Relatability: The content captures a feeling or situation so perfectly that the viewer thinks, "This is so me," or "This is so us!" They share it with a friend who they know will get the inside joke immediately. Office humor, relationship quirks, and industry-specific memes often perform extremely well here.
  • Pure Utility: The content solves a problem, teaches a skill, or offers a valuable piece of advice. Recipe tutorials, workout tips, cleaning hacks, or a fantastic career tip are prime examples. People save these for themselves and share them with others who could benefit from them.
  • Raw Entertainment: This is content that triggers a strong emotional response - usually laughter, surprise, or inspiration. Hilarious skits, shocking plot twists, adorable pet moments, or a powerful success story fall into this bucket. People share it because they want someone else to feel what they just felt.
  • Niche Community Validation: The content taps into a shared identity or experience within a specific subculture (e.g., dungeons &, dragons players, Taylor Swift fans, Formula 1 enthusiasts). Sharing it is a way of saying, "You'll understand this because you're one of us."

By analyzing the videos with the highest share counts, you are essentially getting a roadmap right from your audience on what they really want from you.

Actionable Tips to Skyrocket Your Shares

Now that you know how to find your shares and why they're important, you can start building a content strategy geared toward earning them. It’s not about luck, it’s about being intentional.

1. Craft Content for a "Send to Friend" Moment

Before you post, ask yourself: “Is there any reason someone would send this video to a friend?” Often, you can nudge this behavior with your caption or on-screen text. Simple prompts like, “Tag a friend who needs to see this,” or “Send this to your workout buddy,” can dramatically increase shares by planting the idea in the viewer's head.

2. Focus on Strong Hooks and Big Payoffs

A "shareable" video respects viewers' time. You need a powerful first three seconds (the hook) to stop them from scrolling, and you need a valuable finish (the payoff) that makes them glad they stayed. The payoff could be the punchline of a joke, the reveal of a life hack, or a shocking final thought. If the payoff is strong enough, sharing becomes a natural next step.

3. Make Educational Content Easy to Digest

If you're creating educational content, break it down into simple, scannable steps. Use clear on-screen text, a calm voiceover, and focus on one specific tip or idea per video. People share tutorials that feel doable and uncomplicated. A complicated, 10-step process for a "quick" task won't get shared nearly as much as a single, clever shortcut.

4. Use Trending Audio as a Trojan Horse

People often share content based on trending audio because it’s part of a larger cultural conversation happening on the app. Don't just tack on a popular sound. Find a way to connect it to your niche or message uniquely. Riding the wave of a trend puts your video in front of more eyes, but making it clever and relatable is what gets you the share after the view.

Final Thoughts

Uncovering your TikTok share count empowers you to move beyond vanity metrics and understand the true impact of your content. By regularly checking your Analytics, identifying patterns in your most-shared videos, and intentionally creating content that solves a problem or sparks an emotion, you can build a community that not only consumes your work but actively helps it grow.

Tracking this across multiple videos and platforms can quickly become a lot to handle. As content creators, we built Postbase because we needed a clean, simple way to see what's actually working without getting lost in overly complex dashboards. Having one place to analyze performance, plan our next wave of shareworthy content on a visual calendar, and schedule everything reliably frees up our time to focus on what matters: actually creating.

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

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