How to Add Social Media Icons to an Email Signature
Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.

Receiving an invitation to collaborate on an Instagram post is a fantastic way to expand your reach, but it’s easy to miss if you don’t know exactly where to look. Unlike a simple tag, a collaboration invite requires you to take action before the post can go live on both of your profiles. This guide will show you exactly where to find and accept those invites, how to troubleshoot common problems, and how to manage your collaborations like a pro.
The Instagram "Collabs" feature allows two separate accounts to co-author a single Feed Post or Reel. When you collaborate, the content appears on each person's profile grid and is shared with both sets of followers. The total number of likes and comments is shared between the two posts, consolidating engagement in one place.
Why is this such a game-changer? It’s all about shared reach and mutual benefit. Think of it this way:
A great example is a fitness instructor creating a Reel demonstrating a workout using specialized equipment from a particular brand. By using the Collabs feature, the Reel shows up on the instructor’s timeline and the brand's timeline simultaneously. The instructor gains credibility from a reputable brand, and the brand gets a valuable testimonial delivered directly to an engaged fitness audience. It's a win-win.
When someone invites you to collaborate, Instagram sends the notification to a couple of different places. Checking both is the quickest way to find your pending request. For a collab to work, the inviter adds you as a collaborator before they publish the post. You must then accept the invite to have the post appear on your profile. The inviter cannot publish the post to both profiles until you accept.
Here’s where to look:
The most common and direct notification for a collaboration invite comes through your Direct Messages. This is the primary location Instagram uses to send a formal request for your approval.
Once you accept, the post will immediately appear on your profile feed and grid, sharing the credit and reaching your audience.
In addition to a DM, the invitation often appears right on the post itself, triggered by your account being tagged. This route is just as effective and sometimes even faster than digging through your DMs.
Remember, until you hit "Accept," your collaborator cannot finalize the post from their end to appear on both feeds. Being prompt helps keep your joint content calendar on track.
Sometimes things don't go as planned. If you’re expecting an invitation and it just isn't showing up, work through these common culprits one by one. The solution is usually simple.
The collaboration feature is designed for professional use, so it’s primarily available for users with Creator or Business accounts. If you're still using a Personal account, the collaboration option may be unavailable to you or your potential partner.
The Fix: Switch to a Professional account. It’s free and gives you access to a suite of useful tools, including analytics and the Collabs feature. You can do this by going to Settings and privacy >, Account type and tools >, Switch to Professional Account. Follow the prompts to set it up.
This is the most common frustration. You know the invite was sent, but it’s nowhere to be found in your DMs or notifications. Here are a few things to check:
The Collabs feature is designed for public sharing and audience expansion. Therefore, it has limitations when private accounts are involved. A public account cannot invite a private account to be a collaborator. It just won't work. While a private account can technically invite another public account they follow, this scenario is less common and can be clunky.
The Fix: If you are a creator or business serious about brand partnerships, your account really needs to be public. A public profile removes any barriers to collaborating and demonstrates that you're open to growing your community. Having a private account signals the opposite and can be a dealbreaker for potential brand partners.
Finally, the issue might be with timing or a change of plans. Perhaps you took too long to respond, and the creator simply withdrew the invitation and decided to post it on their own.
The Fix: Clear communication is everything. If you're still not seeing the invite after trying everything else, just send a friendly message to your partner. Ask them to confirm they sent it or request that they withdraw the original and send it again. Nine times out of ten, a quick resend is all it takes to fix the problem.
Finding the button is just the first step. To make your collaborations impactful, you need a smooth workflow and a strategic approach.
Talk Before You Tag: A surprise collaboration invite is never a good idea. Always communicate with your partner before sending or expecting an invite. Agree on the content, the caption, the hashtags, any other accounts you plan to tag, and a target publishing time. This aligns your strategies and prevents the awkward situation of having to decline an invite for a post you didn't approve.
Be Ready and Respond Quickly: Once the strategy is set, be prepared to accept the invite as soon as it comes through. Remember, your collaborator is awaiting your approval. Leaving them hanging can delay their content schedule. A quick acceptance shows professionalism and respect for your partner's time.
Engage on Both Sides: Your work isn't done after the post goes live. The "collab" extends to the comments section. Make an effort to reply to comments from followers of both accounts. If someone from your partner's community asks a question, your response introduces you to them directly. This cross-engagement is where you solidify the newly built audience connection.
Review the Results: After a few days, look at the post's analytics. In your Professional Dashboard, you'll be able to see the reach, impressions, and engagement metrics. See how many interactions and follows came from people who weren't already following you. This data will tell you if the partnership was successful and help you find even better collaboration partners in the future.
Finding and accepting Instagram Collab invites usually just requires a quick check of your DMs and tagged post notifications. When glitches happen, sorting them out is often as simple as updating your app or confirming your username. By mastering this process and communicating well with your partners, you can turn collaborations into a cornerstone of your organic growth strategy.
As you start doing more collaborations, keeping your content schedule organized becomes even more important. We built Postbase because we understand the challenge of coordinating with partners while managing a video-first strategy across multiple platforms. Our Visual Calendar helps you plan joint campaigns seamlessly, and you can trust that when you schedule a post - whether it's a collaborative Reel or a solo TikTok - it will go live exactly when it's supposed to. It eliminates the guesswork and helps you and your partners stay perfectly in sync.
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