Having your perfectly chosen image get awkwardly cropped or turn out blurry on LinkedIn is one of those small-but-mighty frustrations of creating content. You put in the work to make it look great, only for the platform to display it incorrectly. This guide cuts through the confusion, giving you the exact dimensions you need for every type of LinkedIn image and showing you simple, step-by-step ways to resize your photos perfectly every time.
Why LinkedIn Image Sizes Actually Matter
You might be thinking, "Does a few pixels here or there really make a difference?" In short, yes. Getting your image dimensions right isn't just about avoiding a weirdly cropped logo. It’s about building a strong professional brand, and visuals are a massive part of that.
- First Impressions Count: Your profile picture, company page logo, and banner are often the first visual touchpoints someone has with you or your brand. When they’re crisp, clear, and perfectly centered, it signals credibility and attention to detail. Blurry or poorly framed images do the opposite.
- Better Engagement: In the fast-scrolling world of the LinkedIn feed, well-composed images grab attention. The LinkedIn algorithm tends to favor content that provides a good user experience, and properly formatted visuals contribute to that. An image that fits the feed correctly is more likely to be seen, clicked, and engaged with.
- Professionalism and Polish: Consistently using correctly sized images across your profile and posts creates a cohesive and polished look. It shows you understand the platform and are serious about your professional communications.
Spending an extra minute to resize an image is a small investment that pays off big time in how your profile and content are perceived.
The Ultimate LinkedIn Image Size Cheat Sheet
Bookmark this section for a quick reference. Here are the most current and recommended dimensions for all the essential images on LinkedIn.
Personal Profile Images
Profile Picture
- Recommended Dimensions: 400 x 400 pixels (or larger, as long as it's a square)
- Aspect Ratio: 1:1
- File Type: JPG, PNG, or GIF
- Maximum File Size: 8MB
- Pro-Tip: LinkedIn displays your profile picture as a circle, so make sure the most important part of the image (your face!) is centered and won't be cut off by the circular crop. Leave a little space around the edges.
Profile Banner (Cover Image)
- Recommended Dimensions: 1584 x 396 pixels
- Aspect Ratio: 4:1
- File Type: JPG, PNG, or GIF
- Maximum File Size: 8MB
- Pro-Tip: This is a tricky one. Your profile picture will cover a portion of the banner on the bottom left. Additionally, the viewing area changes between desktop and mobile. Keep any vital text or logos in the upper-middle right area to ensure they’re always visible.
Company Page Images
Company Logo
- Recommended Dimensions: 300 x 300 pixels
- Aspect Ratio: 1:1
- File Type: JPG or PNG
- Maximum File Size: 4MB
- Pro-Tip: This small square image appears next to your company's name on all your posts. Use a clear, simple version of your logo that is easily recognizable even at a small size. Avoid text-heavy logos if possible.
Company Page Cover Image
- Recommended Dimensions: 1128 x 191 pixels
- Aspect Ratio: ~5.9:1
- File Type: JPG or PNG
- Maximum File Size: 4MB
- Pro-Tip: Like the personal banner, the viewable area shifts. The top and bottom will get cropped differently on various screen sizes. Design with this in mind and keep your core message or visuals towards the center. To learn more about managing your company's visual presence, you can refer to our guide on how to update LinkedIn Company Page.
Content Images
Image in a Post (Shared Image)
- Recommended Dimensions (Desktop): 1200 x 627 pixels
- Aspect Ratio: 1.91:1 (landscape)
- For Square Images: 1080 x 1080 pixels (1:1 aspect ratio) often performs very well on mobile. For more tips, check out our guide on how to add an image to a LinkedIn post.
- For Vertical Images (Mobile): To take up more screen real estate, you can use a 4:5 aspect ratio, like 1080 x 1350 pixels. LinkedIn will still display this taller image correctly in the mobile feed.
- Important: When you share multiple images, LinkedIn will arrange them into a collage, usually cropping them into squares.
Image in a Shared Link (Thumbnail)
- Recommended Dimensions: 1200 x 627 pixels
- Aspect Ratio: 1.91:1
- Pro-Tip: This is the image LinkedIn auto-generates when you paste a URL. If it's pulling the wrong image from your website or blog, you can use a tool like LinkedIn’s Post Inspector to refresh the preview after updating your website’s Open Graph (OG) image tag (og:image).
LinkedIn Article Header Image
- Recommended Dimensions: 744 x 400 pixels
- Aspect Ratio: ~1.86:1
- Pro-Tip: This banner appears at the very top of your long-form articles published on LinkedIn. Think of it as the cover of your article - make it compelling and relevant to the topic.
How to Resize Your Images: 3 Easy Methods
Now that you know the numbers, let's get into the "how." You don't need to be a graphic designer or have expensive software. Here are three simple ways to resize your images.
Method 1: Using a Free Online Tool like Canva
Canva is probably the easiest and most popular option for non-designers. It’s browser-based, free to use, and incredibly intuitive.
- Create a Custom Canvas: Go to Canva.com. On the homepage, click the “Create a design” button in the top right corner, then select “Custom size.”
- Enter Your Dimensions: A small box will pop up. Enter the width and height in pixels from the cheat sheet above (e.g., 1584 for width and 396 for height for a personal banner). Click “Create new design.”
- Upload and Place Your Image: You now have a blank canvas perfectly sized for LinkedIn. On the left-hand menu, click “Uploads,” upload your photo from your computer, and then drag it onto your canvas.
- Adjust and Position: Drag the corners of your image to make it bigger or smaller until it fills the canvas. You can move it around to frame the best possible view. This method is great because it combines resizing with cropping - you’re defining the perfect view within the correct dimensions.
- Download: Once you're happy with it, click the “Share” button in the top right, then “Download.” Choose PNG for higher quality or JPG for a smaller file size, and you're ready to upload to LinkedIn.
Method 2: Using Your Computer’s Built-in Software
No need to even open a web browser. The photo viewing/editing software already on your Windows or Mac computer can handle simple resizing tasks.
For Windows Users (Photos app):
- Open your image in the Photos app.
- Click the crop icon at the top (it looks like a square with resizing arrows).
- On the bottom menu, you can lock the aspect ratio to presets like "Square" (1:1) or manually drag the corners to crop freely.
- To resize to exact pixel values, click the three dots (...) and select "Resize." You can then define custom dimensions. Be aware that this can sometimes distort the image if the aspect ratio doesn't match, so cropping is often the better first move.
- Save a copy, and you're good to go.
For Mac Users (Preview app):
- Open your image in Preview.
- First, crop if needed. Click and drag your cursor over the part of the image you want to keep. Then go to Tools >, Crop.
- To resize, go to Tools >, Adjust Size.
- In the pop-up window, change the units to "pixels" if they aren't already.
- Before changing the numbers, decide if you want to keep the aspect ratio. If you uncheck "Scale proportionally," you can force specific dimensions, but this may stretch your image. It's usually better to crop to the correct aspect ratio first, then resize.
- Click "OK" and save your file.
Method 3: For the Pros (using Adobe Photoshop)
If you have Photoshop, you have the most powerful and precise control.
- Open Your Image: Launch Photoshop and open your desired image.
- Use the Crop Tool: Select the Crop Tool from the toolbar (shortcut: C).
- Set the Aspect Ratio: In the control bar at the top of the screen, you can input a specific aspect ratio (e.g., "4 : 1" for a personal banner) or fixed dimensions (e.g., "1200 px" and "627 px"). This locks the crop box to the perfect shape.
- Frame Your Shot: Drag the crop box over your image to frame your subject perfectly. You can resize the box and move the underlying image until it looks just right.
- Optimize for Web: Once cropped, go to File >, Export >, Save for Web (Legacy). This dialog box gives you powerful options to preview the file size and quality. Choose JPG or PNG, adjust the quality slider to find a good balance, and save your optimized image.
Final Thoughts
Getting your LinkedIn visuals right is a simple step that powerfully communicates professionalism and makes your content perform better. By following the correct dimensions and using a simple resizing tool, you can eliminate guesswork and ensure your brand looks sharp and compelling every single time.
Once your images are perfectly sized, a great next step is to get them scheduled efficiently. That's actually why we built Postbase. After dealing with clunky schedulers that couldn't handle modern social well, we created a tool to let you upload your visuals once, customize them effortlessly for each platform (including LinkedIn), and manage everything from one clean calendar. It helps remove the friction in your workflow so you can focus more on creating, not just managing.
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Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.