How to Repost Videos on Twitter

Reposting a video on Twitter, now called X, is one of the fastest ways to share great content, engage with other creators, and keep your own feed active. But with different methods available, it's easy to get confused about the best way to do it. This article walks you through every method for reposting videos on Twitter, explaining the pros and cons of each so you can choose the right strategy for your goals.

Why Repost Videos on Twitter?

Before getting into the how-to, it’s worth understanding why this is such a valuable tactic for your social media strategy. It's not just about filling your content calendar (though it certainly helps).

• Building Community and Relationships: When you share someone else's content, you're giving them a signal boost. It's a simple act of digital acknowledgment that can help you network with other creators, brands, and influencers in your niche. Tagging them in your repost can kick off a conversation and build a genuine connection.
• Providing Value to Your Audience: You don't have to create every single piece of content yourself. Curating and sharing high-quality, relevant videos from other sources positions you as a trusted authority. Your audience follows you for your perspective, and that includes what you find interesting, funny, or important.
• Filling Your Content Calendar: Let's be practical. Creating original video content takes a lot of time and resources. Reposting videos is an effective way to maintain a consistent posting schedule, keeping your audience engaged even on days when you don't have something new to publish. It bridges the gap between your major content drops.
• Joining Timely Conversations: Memes, breaking news, and viral trends move at lightning speed on Twitter. Reposting allows you to instantly become part of that conversation, showing that your brand is relevant and in the loop.

The Different Ways to Repost a Video on Twitter (X)

There are three primary methods for sharing a video that someone else posted. Each has its own benefits and best-use cases, ranging from quick shares to adding your own commentary.

Method 1: The Classic Retweet

This is the simplest and most direct way to share a video. A Retweet is Twitter's built-in sharing function. When you Retweet a post, it shows up on your timeline exactly as the original poster published it, just with a small indicator that you were the one who Retweeted it.

How to Retweet a Video:

1. Find the Tweet containing the video you want to share.
2. Click the Retweet icon (the two arrows forming a square) below the Tweet.
3. A menu will pop up with two options: Retweet and Quote Tweet.
4. Select Retweet. The content will now appear on your profile and in your followers' feeds.

Pros: Effortless, takes one second to do. It directly attributes the original creator, so there's no question of who made the content.

Cons: You can't add any of your own commentary, hashtags, or tags. It’s a pure signal boost with no added context from you.

Method 2: The Quote Tweet (Highly Recommended)

The Quote Tweet is an incredibly powerful feature. It allows you to embed the original Tweet (video included) within your own new Tweet. This means you can add your own comments, opinions, hashtags, and mention other users, all while still clearly crediting the original poster. This is typically the best way to repost video content.

How to Quote Tweet a Video:

1. Find the Tweet with the video.
2. Click the Retweet icon.
3. This time, select Quote Tweet.
4. A new Tweet composition window will open with the original video Tweet embedded at the bottom.
5. Type your commentary, insights, or question in the text box above it. Add your own hashtags and mention other accounts if you like.
6. Click Post.

Pros: Allows you to add your unique voice and perspective, sparking conversation. It provides context for your audience - why are you sharing this? A good comment can make the repost even more valuable than the original. It automatically handles attribution, so you don't have to worry about creator credit.

Cons: None, really. It’s the ideal blend of sharing and adding value, making it the go-to method for most marketers and creators.

Method 3: Download and Repost (The "Handle with Care" Method)

This method involves downloading the video from a Tweet and then re-uploading it as a new, original video from your own account. This approach is more complex and comes with important rules about attribution and ethics.

Important Note: Twitter's terms of service and general copyright law require you to have permission from the creator to reuse their content. Simply "finding" a video online doesn't give you the right to post it as your own. Always seek permission or only use this method for content where reuse is explicitly encouraged (like memes or publicly available press materials). Always, always give credit.

How to Ethically Download and Re-Upload:

1. Get Permission: If possible, contact the original creator via DM or email and ask for permission to repost their video. Most creators will be happy to oblige as long as you provide clear credit.
2. Use a Third-Party Tool to Download: Twitter doesn't have a native "download video" button. You'll need to use a third-party website or app to download the video. Search for "Twitter video downloader" and you’ll find many options. Typically, you copy the URL of the Tweet and paste it into the downloader tool.
3. Create a New Tweet: On X.com or the mobile app, click the Post button to start a new Tweet.
4. Upload the Video: Click the media icon (the image of mountains) and select the video file you just downloaded. It will be uploaded to your Tweet.
5. Write Your Caption and GIVE CREDIT: This is the most important step. Write your own caption for the video, but make sure to *explicitly* credit the original creator. The best practice is to write something like "Video by @[username]" or "Credit: @[username]" and tag their Twitter handle directly in the post. This not only is ethically correct but also notifies them of your share.

When Is It Okay to Re-Upload?

• Meme Formats: When a specific video clip is part of a trending meme, reusing it with your own caption is generally accepted internet culture. Credit is still a nice touch.
• Giving a Video More Visibility: Sometimes a fantastic video is held back by a post with poor wording or no hashtags. Reposting it with a better caption and the right hashtags can help great content find the audience it deserves. Again, credit is non-negotiable.

Pros: You have full control over the caption, framing, and presentation without being nested inside a Quote Tweet. The video will autoplay natively in the feed as if it were your own upload, which can sometimes lead to better engagement than an external link share.

Cons: Huge risk of IP infringement if you don't have permission. Can be seen as "stealing" content if you fail to give very clear and prominent credit. It adds more steps to your workflow compared to a simple Retweet or Quote Tweet.

Tips for Making Your Reposted Videos Shine

Simply reposting isn't enough. You want your share to add value and catch your audience's attention. Here’s how.

1. Add Insightful Commentary

Don't just say "Great video!" or "This is cool." When you Quote Tweet, add a unique insight, a contrarian opinion, a funny observation, or ask a question to your audience. Pull out a specific quote you liked or timestamp a moment that stood out. Your commentary is what makes your audience care about *your* post of the video.

Example: Instead of "Wow," you could try: "The technique the artist uses at 0:25 is incredible. It completely changes how the piece feels. What do you all think?"

2. Tag Relevant People or Brands

When you repost, think about who else might be interested. If the video is about a marketing strategy, tag a few marketing influencers you respect. If it's a product review, tag the brand itself. This expands the visibility of your post and invites others into the discussion. Don't spam, but be strategic.

3. Use Relevant Hashtags

The original post may have missed some key hashtags. Add specific, relevant hashtags to your Quote Tweet to increase its discoverability. Think about the topic, the industry, and the community you want to reach. A mix of popular and niche hashtags often works best.

Final Thoughts

Learning how to repost videos on Twitter is more than just a technical skill, it's a core practice of good social media engagement. Using Quote Tweets adds your voice to the conversation and builds connections, while thoughtfully curating content for your audience establishes you as a reliable source in your niche.

We know that managing a calendar full of both original and curated video content, scheduling it at the right times, and tracking its performance across multiple platforms can be draining. At Postbase, we built our tool from the ground up for modern social media, with a heavy focus on video. Our visual calendar makes planning effortless, and our reliable cross-platform scheduling means you can upload your video once and have it go live on Twitter/X, Reels, TikTok, and Shorts without the usual headaches. With Postbase, you can spend less time wrestling with clunky tools and more time finding great content to share.