How to Remove a Website Link from Your Twitter Bio

Your Twitter bio is your digital handshake, and sometimes that handshake needs to change. Removing an old website link from your profile is a quick fix that takes less than a minute. This guide walks you through the exact steps for both desktop and mobile, and gives you some ideas for what to do with that prime real estate once you’ve cleared it out.

Why Update or Remove the Link in Your X Bio?

Before getting into the how-to, let's talk about the why. Your bio link isn't just a URL, it's the primary call-to-action on your profile. Regularly curating this link is a small but powerful part of managing your brand's presence. Here are a few common reasons you might need to make a switch:

• You've Rebranded: You launched a new website, changed your business name, or pivoted your brand. An outdated link sends a confusing message, while a fresh one shows you're current and active.
• Time-Sensitive Promotions: The link spot is perfect for driving traffic to temporary campaigns. Think ticket sales for an online event, a Black Friday discount code, a newly-dropped YouTube video, a GoFundMe campaign, or a limited-edition merch drop. Once the promotion is over, the link has to go.
• A Broken or Outdated Link: Link rot is real. A dead link signals that your profile is neglected, which can damage your credibility. The quickest fix is to remove it until you have a replacement.
• Shifting Your Strategic Focus: Maybe you previously linked to a specific product page but now want to drive traffic to your main homepage for general brand awareness. Or perhaps you're a freelancer who just updated your portfolio and wants that to be the first thing potential clients see.
• Adopting a "Link in Bio" Tool: Many creators and brands use tools like Linktree, Beacons, or bio.link to direct followers to multiple destinations from a single URL. Once you set that up, your old, single-purpose link becomes obsolete.
• Going for a Cleaner Look: Sometimes, less is more. For certain brands or personal profiles, removing all links can create a minimalist or exclusive aesthetic. It puts the focus entirely on your on-platform content (your posts, or what we used to call tweets).

How to Remove a Website Link From Your X Bio (Desktop Guide)

Doing this on your laptop or desktop computer is the most straightforward method. The larger screen makes everything easy to spot. Just follow these simple steps:

1. Log in and Go to Your Profile: Open your browser, head to X.com, and sign in to your account. In the navigation menu on the left side of the screen, click on "Profile."
2. Open the Profile Editor: Once you're on your profile page, look for the "Edit profile" button. It’s located on the right side of the page, directly under your header image.
3. Locate the Website Field: Clicking "Edit profile" will bring up a pop-up window where you can change your name, bio, location, and, of course, your website link. Find the text input box labeled "Website."
4. Delete the URL: This is the easy part. Click inside the "Website" field, highlight the entire URL, and hit the `Delete` or `Backspace` key on your keyboard. The field should now be completely empty.
5. Save Your Changes: To finalize the removal, click the "Save" button at the top right of the pop-up window. The window will close, and your profile will refresh. The website link will now be gone from your bio.

How to Remove a Website Link From Your X Bio (Mobile App Guide)

Tweaking your profile on the go is just as easy using the X mobile app for iOS or Android. The interface is slightly different, but the process is basically the same.

1. Open the App and Your Profile: Launch the X app on your smartphone. From your main feed, tap on your profile picture icon in the top-left corner of the screen. This will slide out the main navigation menu. Tap on "Profile" from the list.
2. Enter Edit Mode: Just like on desktop, you'll see an "Edit profile" button located under your header image on the right side. Tap it to open the editing screen.
3. Find the Website Section: On the editing screen, you'll see fields for your name, bio, location, and website. Tap inside the "Website" field to bring up your phone's keyboard.
4. Clear the Text: Use your keyboard to delete the link. You can usually press and hold to select all the text and then delete it in one go.
5. Save Changes: Once the "Website" field is empty, tap the "Save" button at the top-right corner of the screen. Your profile will update immediately, and the link will vanish.

And that’s it! Your link is officially gone. But clearing out that space gives you a chance to think more strategically about how you're directing your audience's attention.

Beyond Deleting: What to Do with Your Bio Link Spot

Removing a link is just one option. Updating it strategically can often be even better. A well-chosen link in your bio can act as a bridge, guiding followers from the quick-paced conversations on X to your most important content, products, or platforms.

Best Practices for Your New Bio Link

If you're swapping an old link for a new one, consider these best practices to get the most mileage out of your new URL:

• Use a "Link Hub" Page: Instead of changing your bio link every time you have something new to share, a "link in bio" page gives you a permanent, single destination that you can update anytime. Tools like Linktree, Beacons, Carrd, or bio.link let you create a simple mobile landing page with buttons that link out to your other social profiles, your latest blog post, your newsletter signup, your online store - anything you want. You set it up once, and your bio link never has to change again.
• Make it Trackable: How do you know if anyone is actually clicking your link? Use a URL shortener like Bitly or TinyURL that includes analytics. These tools will show you how many clicks your link gets, where those clicks are coming from geographically, and on which days they happened. This is invaluable data to understand what's connecting with your audience.
• Prioritize Mobile Friendliness: The vast majority of X users access the platform on their phones. Whatever you link to - be it a blog, a shop, or a portfolio - it must look great and be easy to navigate on a small screen. Test your link on your own phone before adding it to your bio to ensure a great user-friendly experience.

Sync Your Bio with Your Overall Profile Strategy

Your bio link doesn't live in a vacuum. It works in partnership with the other elements of your X profile. As you update your link, take a moment to see if other parts of your profile need a refresh too.

• Your Pinned Post: If your bio link points to a landing page for your new book, your pinned post should probably be the book announcement with engaging visuals or a video. The pinned post serves as the big, visual billboard that supports the quiet call-to-action in your bio. The two should always complement each other.
• Your Bio Text: Make the connection explicit. Add a clear call-to-action in your bio text like, "👇 Watch my latest video here!" or "Pre-order my new course ⬇️" to draw eyeballs directly to your new link.
• Your Header Image: Your header is the biggest piece of visual real estate. Use it to announce a new product, course, live event, or special discount. A visual that includes the name of the promotion or a picture of the product can make your entire profile feel coherent.

Final Thoughts

Removing or changing the link in your X (formerly Twitter) bio is a quick edit that lets you control how people engage with your brand off the platform. Whether you are clearing an outdated URL or swapping in a new promotion, your bio link is an important part of your social media strategy.

We know how much work it is to keep your social strategy and content calendar aligned. At Postbase, we designed our visual calendar to give you a single source of truth for all your social channels. It helps you see upcoming promotions and content campaigns at a glance, so you remember to swap bio links or update your pinned tweet exactly when you need to. By blending planning, scheduling, and analytics into one clean view, we help you manage all those important details without feeling overwhelmed. If you need help staying organized, give Postbase a try.