How to Post Multiple Photos on LinkedIn

Posting a single great image on LinkedIn is good, but posting multiple photos can transform your post into a compelling visual story that stops the scroll. A well-crafted multi-photo post captures more attention, provides deeper context, and drives significantly more engagement than a simple text update. This guide covers everything from the step-by-step mechanics of uploading multiple pictures to the advanced strategies you can use to make them perform.

Why Should You Post Multiple Photos on LinkedIn?

Before getting into the "how," it's worth understanding the "why." Strategically using more than one image doesn't just make your post look better, it gives you a competitive advantage in the crowded LinkedIn feed.

• Increased Visibility: Multi-photo posts take up more vertical space in the feed, making them harder to ignore. As users scroll, a larger, more dynamic post is more likely to catch their eye.
• Enhanced Storytelling: One photo gives a snapshot, multiple photos tell a narrative. You can showcase a process from start to finish, highlight different features of a product, share a recap of an event, or present a powerful before-and-after transformation.
• Higher Engagement: Interactive formats encourage viewers to pause and engage. Swiping through a gallery or carousel gives them a reason to spend more time on your post, signaling to the LinkedIn algorithm that your content is valuable. This can lead to broader reach and more comments and likes.
• Greater Context and Value: Instead of trying to cram all your information into one graphic, you can break it down into digestible visual slides. This is perfect for sharing data, quick tutorials, or key takeaways from an article or presentation.

How to Post Multiple Photos on LinkedIn (Desktop Guide)

Uploading multiple pictures from your computer is a straightforward process. LinkedIn displays up to nine images in a grid format, and here’s how to do it step-by-step.

Step-by-Step Instructions:

1. Start a New Post: Navigate to your LinkedIn homepage and click the "Start a post" button at the top of your feed.
2. Select Your Media: In the pop-up window, click the photo icon ("Add media") located in the bottom-left corner. This will open your computer's file explorer.
3. Choose Your Images: Locate the photos you want to upload. To select multiple files at once, hold down the Ctrl key (or Cmd key on a Mac) while clicking on each image. Once you've selected all of them, click "Open."
4. Rearrange and Edit: LinkedIn will now show you a preview of your photo gallery. You can easily reorder the images by simply clicking and dragging them into your desired sequence. The first image in the sequence will determine the main orientation of the grid (horizontal, vertical, or square).
5. Add Alt Text for Accessibility: This is a step you should never skip. Hover over an image and click "Alt text." Write a brief, descriptive sentence explaining what the image shows. This makes your content accessible to visually impaired users who use screen readers and can also provide context to search engines.
6. Craft Your Caption: Write the accompanying text for your post. Just because your post is visual doesn't mean the text isn't important. Create a strong opening sentence, explain the story behind the photos, and include a clear call-to-action (CTA).
7. Add Hashtags and Tag People: In your caption, include 3 to 5 relevant hashtags to increase discoverability. If your photos feature colleagues or partners, tag their profiles using the "@" symbol.
8. Post It: Once you're happy with the images, alt text, and caption, click the "Post" button.

How to Post Multiple Photos from the LinkedIn Mobile App

Sharing multiple photos from your phone is just as simple and is perfect for when you're on the go, like at a conference or team event.

Step-by-Step Instructions:

1. Start a New Post: Open the LinkedIn app and tap the "Post" button in the center of the bottom navigation bar.
2. Add Photos: In the post creation screen, tap the photo icon in the bottom-left corner. This will open your phone’s camera roll.
3. Select Your Photos: Tap on the images you want to include. Your selections will be numbered to help you keep track. After you've chosen them all, tap "Add" or "Next" in the top-right corner.
4. Review and Tag: You can now swipe through your selected images. On this screen, you have the option to tag people in individual photos or add alt text for each one.
5. Craft Your Caption and Post: Tap "Next" to move to the final screen. Write your post text, add hashtags, mention relevant accounts, and when you're ready, tap "Post."

The Pro-Level Strategy: Using a PDF for a Carousel Post

While the native multi-photo gallery is great, many top creators on LinkedIn use a different method to create a highly engaging, slidable experience: the document post, also known as a carousel.

Instead of uploading individual image files, you combine them into a single multi-page PDF. When you upload this document, LinkedIn displays it as an interactive carousel that users can click or swipe through, slide by slide.

Why is the PDF Carousel Hack so Effective?

• Increased Dwell Time: Clicking through a document keeps users on your post for longer. This increased "dwell time" is a strong positive signal to the LinkedIn algorithm, which can reward your post with more reach.
• More Control Over a Narrative: Each page of the PDF is a separate slide. This allows you to guide your audience through a story, a tutorial, or a set of key points in a specific, controlled order. You can mix images with text-heavy slides to create a mini-presentation right in the feed.
• A Cleaner, More Professional Look: Carousels feel more like a deliberate presentation than a gallery of photos. They're great for distilling complex information, sharing report highlights, or repurposing webinar slides.

How to Create a PDF Carousel Post:

1. Design Your Slides: Use a tool like Canva, PowerPoint, or Google Slides to create each page of your carousel. A square (1080x1080px) or vertical aspect ratio (1080x1350px) works best.
2. Export as PDF: Once your slides are designed, save or export the entire presentation as a single PDF file.
3. Start a Post and Choose "Add a document": On LinkedIn, click "Start a post." Instead of clicking the photo icon, click the document icon (the one that looks like a piece of paper).
4. Upload Your PDF: Select your PDF file from your computer.
5. Give it a Title: LinkedIn will prompt you to add a descriptive document title. This title appears at the top of the carousel viewer.
6. Write Your Caption and Post: Finish by writing a great caption that encourages people to click through the document, and then hit "Post."

Tips for Making Your Multi-Photo Posts Stand Out

Uploading the photos is only the first step. To generate real buzz, your post needs to be strategic and well-executed.

1. Tell a Clear and Cohesive Story

Don't just dump a random collection of images. Your photos should work together to communicate a message. Think about what story you want to tell and select images that support it.

• Event Recap: A mix of speakers on stage, attendees networking, and behind-the-scenes moments.
• Project Showcase: Show the initial concept, the "messy" middle of the work, and the polished final result.
• Team Culture: Feature photos from a company outing, a team volunteering day, or just candid shots around the office that show your company's personality.

2. Optimize Image Quality and Consistency

Your professional network is not the place for blurry, poorly lit photos. Use high-resolution images and maintain a consistent look and feel. If you’re using brand colors or specific photo filters, apply them to all images in the set to create a polished, professional aesthetic.

3. Write a Caption That Guides the Viewer

Use your caption to add context and direct your audience's attention. Start with a strong hook to make them stop scrolling. Then, briefly explain what they are seeing in the photos. You can even reference the images directly, like, "In the second picture, you'll see..." This encourages people to look more closely.

Finally, always end with a call to action. Ask a question, invite them to share their own experiences, or direct them to a link.

4. Pay Attention to the First Image

The first photograph or slide in your set is the most important. It's what people see before they decide to click or swipe. Make sure it's visually striking and clearly communicates the topic of your post. On a multi-photo grid, the first image also determines the layout, so choose an orientation that serves your content best.

Final Thoughts

Posting multiple photos on LinkedIn is more than just a feature, it's a powerful tool for visual storytelling that can bring your professional brand and company culture to life. Whether you use the native photo gallery to share an event recap or the PDF carousel method to deliver a valuable micro-lesson, making your posts more visual and interactive is one of the surest ways to boost your engagement and build a stronger presence on the platform.

Strategically planning this kind of content is often the hardest part, and keeping track of it all can get chaotic fast. That's precisely why we built Postbase. In our experience, legacy social media tools just weren't designed for today's visual, multi-platform world. We offer a clean, visual calendar to help you plan your content strategy at a glance, so you can easily see where your multi-photo and video posts fit. It’s all about making social media management simpler, more reliable, and less of a headache.