How to Add Social Media Icons to an Email Signature
Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.

Creating a jaw-dropping first impression on your Instagram profile can instantly set your brand apart, and nothing stops the scroll quite like a perfectly executed profile grid. This article will show you exactly how to split a single photo into multiple posts to create a large, cohesive image on your profile - a technique that turns your grid into a canvas. We'll cover the best apps for the job, step-by-step instructions, and pro tips to avoid common mistakes.
An Instagram grid picture isn’t just a single post, it’s a large, high-impact image that has been sliced into smaller, individual square posts. When uploaded in the correct sequence, these tiles come together on your profile to form the complete, original picture, creating a billboard-like effect. Think of your 3-column Instagram profile as a mosaic, and a grid layout is how you create the masterpiece.
But why go through the trouble? The benefits are both aesthetic and strategic:
While the classic giant square is the most common grid format, it’s not your only option. Understanding the different styles allows you to choose the format that best fits your content and brand goals.
This is what most people picture when they think of grid photos. You take one large, high-resolution image and slice it into 6, 9, or even 12 squares. The 3x3 (nine square posts) configuration is the most popular, as it forms a perfect square on your profile. This format demands a strong, clear image that works both as a cohesive whole and as individual, sometimes abstract, tiles.
Best For: New product launches, campaign reveals, highlighting a single stunning photograph, or making a bold statement.
Instead of creating a giant square, the panorama grid slices a wide, landscape-oriented photo into three separate posts. When a user scrolls past them in their feed, the image flows seamlessly from one post to the next, creating a swipeable panoramic experience. On your profile, it forms a perfectly aligned, single-row triptych.
Best For: Landscapes, wide group shots, event photography, or any image where a wide aspect ratio is part of the story.
This layout focuses on creating thematic consistency rather than a single sliced image. You create a cohesive feed by making each row of three photos follow a specific theme. For example, a middle column might be exclusively for graphics with quotes, while the outer columns contain photographs. Or, each horizontal row of three posts could be from the same photoshoot, using different angles and crops, but maintaining a consistent color palette and mood.
Best For: B2C brands, influencers, and service providers who want a highly organized and predictable look without the commitment of a massive single-image grid.
Creating your grid is straightforward once you understand the simple logic behind it. The most common mistake people make is posting the images in the wrong order. Follow these steps, and you’ll get it right every time.
Not every photo is suited for a grid layout. The image you select is the foundation of the entire project, so choose carefully.
Unless you're a Photoshop pro, you'll want a dedicated app for this. These apps make the process incredibly easy by slicing your photo and numbering the output files for you. Here are some trusted options:
Once you’ve chosen an app, the process is usually the same:
This is the most important part. Because Instagram is a reverse chronological feed (newest posts appear first), you must upload your images in reverse order.
Let's say you made a 3x3 grid. The app will likely number the images like this:
1 - 2 - 3
4 - 5 - 6
7 - 8 - 9
To have it display correctly on your profile, you need to post them in this order:
Start with Image #9 → then 8 → then 7 → then 6 → 5 → 4 → 3 → 2 → and finally, Image #1.
The very last image you post (tile #1) will end up in the top-left position, which is exactly where it belongs. Remember: the last image saved is the first one you post.
Beyond the technical steps, there’s a strategy to making grids work for your brand. Here’s how to do it right.
A grid picture "freezes" your profile at a specific moment. Any single new post you make will shift the entire grid, misaligning it. To maintain the layout, you must post in multiples of three (a full row). Many brands use a grid right before a big content push, so the grid slowly moves down the page but remains intact.
Resist the urge to just write "5/9" in the caption. Each individual tile will appear in your followers' feeds as a standalone post. Give each one a proper caption, relevant hashtags, and a call to action if appropriate. You can even use the captions to tell a progressive story as you post each tile.
A tile of your grid might just be a section of blue sky or a blurred-out background. While it contributes to the bigger picture, it might get very low engagement on its own. Try to choose a source image where each individual tile has at least something interesting going on.
Back-to-back grids can look messy and be overwhelming for your audience. Save this technique for special occasions and high-impact announcements. It feels most powerful when used thoughtfully and strategically, not constantly.
We've said it a few times, but it’s the number one mistake people make. Double-check your numbers before you post. One mistake will throw off the entire visual and require you to delete your posts and start over.
Putting together an Instagram grid layout is a fantastic strategy for anyone looking to boost their profile's visual appeal. Done correctly, it's a powerful tool for storytelling, big announcements, and showcasing your brand's creative side - just be sure to plan, pick a stunning high-res image, and post in reverse order.
Naturally, planning and correctly scheduling a nine-part grid can be stressful, especially when you need each post to go live at just the right time. We've experienced the anxiety of discovering a scheduled post failed to publish, which with a photo grid can ruin the whole effect. To prevent this, we built a visual calendar right into Postbase that lets you see your entire content plan at a glance. You can drag and drop your grid tiles into the calendar, previewing how everything will look before it publishes, and schedule it with confidence knowing that our rock-solid reliability means every post will go live exactly as you planned.
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