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Leaving a recommendation on a Facebook Business Page is a simple yet powerful way to support a brand you love or share constructive feedback about your experience. This guide will walk you through exactly how to do it on both your computer and phone, what makes a review genuinely helpful, and why your voice matters to businesses of all sizes.
In a crowded online world, authentic customer feedback is like gold. Before people decide where to eat, what plumber to hire, or which online store to buy from, they often turn to reviews to see what others have experienced. Your honest opinion serves as powerful social proof that helps potential customers make informed decisions. It tells them whether a business is trustworthy, if the quality is as advertised, and what they can generally expect.
But it’s not just about guiding other shoppers. Your feedback is direct communication with the business itself. Positive reviews are a huge morale boost for owners and their teams, validating their hard work and reinforcing what they’re doing right. Constructive criticism, on the other hand, is free market research. It highlights areas for improvement - from customer service to product quality - that owners might not be aware of, giving them the insights they need to get better. A few minutes of your time can genuinely contribute to a small business's growth and success.
Leaving a review from your computer is a straightforward process. Facebook has transitioned from a star-rating system to a "Recommendations" system, but the core idea remains the same. Here’s how to get it done in just a few steps.
Start by logging into your Facebook account. Use the search bar at the top left of your screen to type in the name of the business you want to review. To make sure you find the right one, try adding the city or state, for instance, "Central Perk Coffeehouse Nashville." Click on the correct page from the search results to navigate to their profile. If you don't already have one, here's how to create a Facebook Business Page.
Once you’re on the business page, you need to find their review section. Look for a menu of tabs under the page’s cover photo - you should see options like "Home," "About," "Photos," etc. Click on the tab labeled "Reviews" or "Recommendations." If you don't see it immediately, it might be tucked under the "More" dropdown tab. Clicking this will take you to a dedicated page showing all of the business's public recommendations.
Near the top of the reviews section, you'll see a question: "Do you recommend [Business Name]?" Below this question, you'll find two buttons: "Yes" and "No." Click the "Yes" button to begin writing a positive review. If your experience was negative, clicking "No" allows you to provide private, direct feedback to the business about specific issues, such as customer service or product quality, without making it public.
Once you click "Yes," a pop-up window will appear with a text box. This is where you write your review. The best reviews are specific and honest. Instead of just saying "it was great," explain why. Talk about the product you bought, the service you received, or the atmosphere of the location. The more details you provide, the more helpful your review will be to others contemplating a visit or purchase.
Below the text box, you’ll see opportunities to make your review richer. You can use tags to quickly highlight key features, like "cozy atmosphere," "family-friendly," or "fast service." You can also upload photos directly from your computer. A picture of the meal you enjoyed, the project a contractor completed, or the product you purchased adds a huge amount of credibility to your feedback.
Finally, you can choose who sees your review. The default setting is usually "Public," which is what you'll want to select for the review to be visible to everyone and helpful to the business. You can also limit it to "Friends" if you prefer. Once you're happy with your text, tags, and photos, click the blue "Post" button to share it.
Got your phone handy? Leaving a review on the Facebook mobile app is just as easy, though the layout is slightly different. Follow these steps to post on the go.
Launch the Facebook app and tap the magnifying glass (search) icon at the top. Type in the business's name and locate their official page in the results.
On the business page, you’ll see the primary info at the top. Scroll down past the "About" section and the photo grid. You should find a section dedicated to "Reviews" or "Recommendations." Tap it to see current feedback and add your own.
Just like on the desktop, you'll be asked, "Do you recommend [Business Name]?" Tap the "Yes" button to move forward with a positive recommendation or "No" to leave private, constructive feedback about a negative experience.
After tapping "Yes," you’ll be taken to a new screen. Write your review in the provided text area. Below the text box, you can tap on relevant tags to add them and use the camera icon to upload a photo from your phone's gallery or take a new one.
Once your review is ready, confirm the privacy setting at the bottom and tap the "Post" or "Share" button in the top right corner. Your recommendation is now live on their page.
Writing a review is easy, but writing a great one takes a bit of thought. To make your feedback as valuable as possible, keep these tips in mind.
Sometimes you might run into trouble when trying to leave a review. Here are a couple of common reasons why this might happen:
Page administrators have the option to disable the Recommendations feature. A business might do this for a number of reasons, including a temporary business issue or being targeted by spam reviews. If you don't see a "Reviews" or "Recommendations" tab, they likely have this feature turned off. For more details, learn how to activate reviews on a Facebook Page.
It's a simple thing to overlook, but you must be logged into a personal Facebook profile to leave a recommendation. Pages and anonymous users cannot post reviews.
Technology isn’t perfect. If everything seems right but it’s still not working, it could just be a temporary glitch on Facebook's end. Try refreshing the page, closing the app and reopening it, or simply waiting a little while and trying again.
If you're reading this as a business owner, you know that receiving reviews is only half the battle - managing them is just as important. Responding to feedback, both positive and negative, shows that you care about your customers and are actively engaged with your community.
Make a habit of responding to every review. Thank positive reviewers personally for their kind words and for taking the time to share their experience. For negative reviews, offer a professional and empathetic response. Acknowledge their frustration, apologize for any shortcomings, and offer to take the conversation to a private message or phone call to resolve the issue. Learn more about how to respond to a negative review on Facebook. Often, a thoughtful response can turn a bad experience into a neutral or even positive one.
Your reviews are a direct line to your customer's thoughts. Look for patterns in feedback. Are multiple people mentioning slow service or a confusing checkout process? Use that information to make meaningful changes to your operations. This shows customers that you’re listening and are committed to providing the best experience possible.
Posting a review on a Facebook Business Page is a straightforward process whether you're on a computer or using the mobile app. More importantly, it's one of the most direct ways to help a business grow, provide guidance to other consumers, and make your opinion heard in a constructive way.
We see firsthand how much managing feedback and social conversations matters for building a solid brand reputation. That’s why we built the unified inbox in Postbase - to bring all your DMs, comments, and mentions from every one of your social platforms into a single, clean feed. Being able to respond to feedback quickly, organize conversations, and engage with your community shouldn't be a chaotic, app-switching nightmare. Your workflow should be simple, and your time should be spent building connections, not trying to keep up.
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