How to Add Social Media Icons to an Email Signature
Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.

That little blue checkmark next to your artist name on TikTok is more than just a status symbol, it's a powerful signal of authenticity and credibility in a crowded digital space. While there's no magic button to request verification, you absolutely can build a strong case that makes TikTok take notice. This guide will walk you through a clear, actionable strategy designed specifically for artists, helping you build a profile that doesn't just look verification-worthy, but actually is.
First, let's clear up a common misconception. The blue checkmark isn't an endorsement from TikTok. It's a statement of identity. It tells the world that your account is the authentic presence of the public figure, artist, or brand it represents. For an artist, this is incredibly valuable. It prevents imitators from confusing your fans, instantly establishes trust with potential collaborators and industry contacts, and helps your genuine content stand out.
Unlike some other platforms, you can't apply or pay for verification on TikTok. The company proactively awards it to accounts that meet a specific, though somewhat unspoken, set of criteria. Forget buying followers or looking for shortcuts - the path to verification is paved with authenticity, consistency, and building an undeniable presence both on and off the app.
TikTok looks for a combination of factors that prove you are who you say you are and that people are paying attention. Think of it less like a contest and more like building a portfolio. Here’s what you need to focus on.
Your TikTok profile must look and feel professional, authentic, and complete. This is foundational, don't skip the details.
@yourartistname is taken, try a slight variation like @yourartistnamemusic or @yourartistnameart. Avoid confusing numbers or symbols.Getting a random video to go viral isn't enough. You need to build sustainable growth by creating content that reinforces your identity as an artist. Follower count matters, but steady, day-over-day growth signals to TikTok that you have an engaged audience.
Instead of just hopping on every trend, define a few "pillars" that your content will be built on. This provides consistency for your audience and refines your artistic brand. For an artist, these could be:
Using trending sounds and challenges can give you a visibility boost, but the key is to adapt them to your brand. Can you paint something inspired by a viral audio? Can you play the trending song in your own distinct musical style? This shows you understand the platform's culture without diluting your artistic voice. Going viral for using your own original sound demonstrates influence and is a massive signal to the platform.
TikTok doesn't live in a vacuum. The platform’s verification team will look for clues that you’re a known public figure outside of the application. Having a large on-app following is awesome, however, it is not enough. You must establish credibility on your own.
TikTok specifically references the need for an individual to have appeared within several reputable news organizations and/or publications. This is frequently the most difficult challenge for an artist, yet also the most beneficial.
Being verified on Instagram, Facebook, X (formerly Twitter), or YouTube is an extremely strong signal to the team at TikTok that other big platforms have already acknowledged your status as a notable public figure. This verification showcases a legitimate presence across many platforms, which drastically increases the likelihood of getting the blue check.
An inactive, disengaged following is worthless. While it might seem that having tens of thousands of followers is a prerequisite, it's far less important than having an avid and engaged audience. This measure of engagement is a tool TikTok uses to measure your influence.
Just as important as knowing what to do is knowing what not to do.
Achieving verification on TikTok as an artist isn't about finding a secret hack, it's the natural result of building a strong, authentic brand. Focus meticulously on developing your artistic voice through consistent content, grow an engaged community that loves your work, and generate legitimate buzz outside of the platform. This sends a clear message to TikTok that you are a notable artist whose identity is worth protecting.
As artists, managing the constant demand for new content across multiple platforms while scheduling collaborations and live events can be overwhelming. As we built Postbase, we wanted to solve that exact problem by creating a tool that visualizes your entire content strategy on a simple calendar. Scheduling everything out for TikTok, Reels, and Shorts from one place helps ensure you stay consistent, allowing you to focus more energy on your art and less time juggling different apps.
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