How to Add Social Media Icons to an Email Signature
Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.

A simple Facebook poll can often generate more interaction than a carefully crafted video, but only if you get people to actually vote on it. Getting more votes isn’t about luck, it’s about a deliberate process of creating an interesting poll, promoting it strategically, and engaging with the results. This guide will walk you through the exact steps you can take to make your next Facebook poll a massive success and pull in valuable feedback from your audience.
Promotion can't save a boring poll. The biggest factor in getting more votes is crafting a question and set of options that your audience finds instinctively engaging. People scroll quickly, so your poll needs to grab their attention and be easy to answer in a split second. A great poll is usually simple, relevant, and has a touch of fun.
Your question should be easily understood without any extra explanation. Avoid industry jargon, overly complex sentences, or multi-part questions. The options should be just as straightforward. Stick to two to four distinct choices that don't overlap.
Think of it from a user's perspective. If they have to stop and think too hard about the question or the answers, they'll just keep scrolling. Make the choice immediate and intuitive.
Why should your followers care about your poll? Root the question in their interests, problems, or desires. Polls are a fantastic tool for audience research, so use them to learn what your community wants from you. When people feel like their opinion matters and will influence what you do next, they are far more likely to vote.
Not every poll needs to be serious market research. Sometimes, the goal is pure engagement. Fun, low-stakes questions can perform incredibly well because they are easy to answer and spark friendly debate.
These types of polls work because they tap into shared experiences and light-hearted opinions. They give your audience an easy way to interact with your brand without feeling like they are part of a focus group.
Once you’ve created an awesome poll, you need to make sure people see it. Hitting "Publish" and hoping for the best is a recipe for low engagement. A proactive promotional strategy is what separates a poll that gets ten votes from one that gets a thousand.
Posting your poll when most of your followers are online is the easiest way to get an initial surge of votes. This early momentum is important because it signals to Facebook's algorithm that your post is engaging, which in turn causes it to be shown to more people.
You can find this data in your Page's Meta Business Suite under Insights > Audience. It will show you a graph of the days and times your followers are most active. If you don't have enough data, a good rule of thumb is to post during common downtimes like lunchtime (12-1 PM) or the evening commute (5-7 PM).
Don't just post the poll and leave it. Actively distribute it across your digital ecosystem.
The secret to keeping a poll visible in the feed isn’t just about the votes - it’s about the conversation happening around it. Every comment, reply, and reaction adds fuel to the fire and tells the algorithm to keep showing it to more people.
This is non-negotiable. When someone takes the time to vote and leave a comment, reward that behavior with a response. This does two things: it makes the commenter feel seen and appreciated, encouraging future interaction, and it doubles your comment count, boosting your post's visibility.
You don't need to write an essay. A simple "Thanks for voting!" or a follow-up question like, "Great choice! What do you like most about that option?" works perfectly. The goal is to start a conversation.
Create a sense of friendly competition between the voting camps. You can do this by publishing "updates" in the comments or in your Story.
This gamifies the experience and can motivate people on the fence to cast a vote to support their side. It turns passive viewers into active participants.
For a really important poll, consider going live on Facebook to discuss it. You can talk about the options, explain why you're asking the question, and encourage people to vote live on air. Mention that a decision will be made by the end of the day or week. This creates a sense of scarcity and drives a burst of votes from people who don't want to miss out.
If the poll is tied to a business decision, like validating a product idea or choosing a content direction, it's worth putting a small budget behind it to get definitive results from a wider audience.
Using the "Boost Post" button is the quickest way to get started. Don't just boost it to your followers. Instead, create a new audience based on the demographics and interests of your ideal customer. If you’re a local business, you can target people within a specific radius of your location.
For more control, head into Ads Manager and create a campaign with the "Engagement" objective. This tells Facebook to show your ad to people who are most likely to interact with posts (like, comment, share, or vote). You can use this to a custom audience of people who have visited your website, your email list, or create a lookalike audience based on your existing customers to find new, relevant people to vote on your poll.
Your work isn't done when the poll ends. Following up is what builds a loyal community that will be eager to vote on your next poll.
Always create a follow-up post announcing the winning choice. People invested their time in voting, so they want to know the outcome. You can create a simple graphic, a short video, or even just another text post. Tag people who were vocal in the comments to pull them back into the conversation.
This is the most critical step. If you asked your audience which T-shirt design they wanted and Design A won, make Design A. Then, post about it. "You voted, we listened! The winning T-shirt design is now available for pre-order. Thanks to everyone who voted!"
When you show your community that their feedback directly leads to real-world outcomes, you build immense trust. They will be ten times more likely to participate next time because they know their voice actually matters.
Getting more votes on your Facebook poll comes down to being intentional. It starts with a well-crafted question that appeals to your specific audience and is backed by a proactive strategy to promote it, engage with voters, and follow up on the results. When you treat your polls as a way to start a meaningful conversation with your community, you’ll not only see more votes but also build a much stronger brand relationship.
Following up on a poll is just as important as the poll itself, but it’s easy to let things slip when you’re busy. At Postbase, we designed our visual content calendar specifically to help you map out your entire content sequence. You can schedule the poll, the "results" announcement, and the follow-up content all in one go, so you can focus on building community in the comments, and not on remembering to post.
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