How to Get More Comments on Facebook

Chasing likes is a losing game, it’s the comment section where real community happens. If your Facebook posts feel like you’re talking into an empty room, you’re not alone. This guide is designed to change that by sharing practical, straightforward strategies that spark conversation and get your audience talking. We’ll show you exactly how to craft posts that people are excited to respond to, helping you build a more active and loyal following.

Shift Your Mindset: From Announcing to Conversing

The single biggest reason Facebook posts fail to get comments is that they’re one-sided. Too many brands treat their pages like digital billboards, broadcasting announcements without inviting any interaction. Your audience can get updates anywhere, but they come to social media for connection. To get comments, you have to think like a conversation starter, not a megaphone.

Before you publish any post, ask yourself one simple question: "How can someone respond to this?" If the only possible reaction is a "like," it’s not designed for conversation. Every piece of content should have a clear path for a follower to jump in and share their thoughts. This small mental shift will completely change how you approach creating content.

11 Actionable Ways to Get More Comments on Your Facebook Posts

Ready to turn quiet followers into an active community? Here are specific tactics you can start using today to significantly increase your Facebook comments.

1. Ask Provocative and Specific Questions

Not all questions are created equal. Vague questions like “what do you think?” are easy to ignore. The best questions are specific, easy to answer, and often tap into opinions or personal experiences.

• Fill-in-the-Blank: These are incredibly low-effort for your audience to answer. Examples: “My favorite thing about fall is ______.” or "If I had an extra hour today, I would ______."
• This or That: Pit two things against each other and ask people to choose a side. “Coffee or tea in the morning?” “Workout at home or at the gym?” The choices create a small, friendly debate.
• Personal Experience Questions: Ask people to share a memory or preference. A travel brand could ask, “What’s the best beach you’ve ever visited and why?” A restaurant could ask, “Tell us about the home-cooked meal that reminds you most of your childhood.”

2. Capitalize on "Debatable" Topics (Safely)

People love to share their opinions, especially when they feel strongly about something. You can spark a lively discussion by posting about friendly debates relevant to your industry. This isn't about stirring up political drama, it’s about fun, low-stakes disagreements.

For example:

• A pet supply store: “Controversial opinion: Cats make better pets than dogs. Change our minds in the comments.”
• A business coaching page: “Is the 4-day workweek the future or a productivity killer? Let’s hear your take.”
• A bakery: “Is a hot dog a sandwich? Settle this for us.”

Tread carefully and make sure the topic aligns with your brand’s voice. The goal is energetic discussion, not a negative flame war.

3. Respond to Every Single Comment

This is non-negotiable. If you want people to comment on your posts, you need to show them that you're listening. Replying to comments does two wonderful things:

1. It Acknowledges Your Audience: A simple reply makes the commenter feel seen and appreciated, powerfully motivating them (and others who see the interaction) to comment again in the future.
2. It Boosts the Algorithm: Every reply you leave is another piece of engagement on your post. The Facebook algorithm sees this back-and-forth as a sign of high-quality, engaging content and is more likely to show it to a wider audience.

Try to go beyond a simple “thanks!” whenever possible. Ask a follow-up question or add another thought to keep the conversation going.

4. Post Something That Elicits Emotion

People are motivated to comment when they *feel* something. Content that triggers an emotional response – laughter, nostalgia, inspiration, surprise – is far more likely to generate a reaction than a sterile, corporate update.

• Humor: Share-able memes, funny behind-the-scenes mistakes, or relatable comics within your niche work wonders.
• Inspiration: Post a powerful quote, a customer success story, or a story of overcoming a challenge.
• Nostalgia: Leverage throwbacks. A brand catering to millennials might post, “What was your go-to AIM screen name?” The comments will flood in.

5. Run a Comment-to-Enter Giveaway

Giveaways are a classic for a reason: they work. To juice up your comments, make replying a core part of the entry mechanic. Don't just say, "like to enter." Instead, make the call-to-action more engaging.

Examples:

• “We’re giving away a $100 gift card! To enter, comment below with your favorite product from our shop!”
• “Want to win our new bundle? Tell us in the comments what you’re most excited to try. Tag a friend for an extra entry!”

This approach not only drives comments but also gives you valuable market research and user-generated testimonials.

6. Host a Facebook Live Session

Live video is the king of real-time engagement. During a live stream, comments are the main way the audience can interact with you. Promote your Live session in advance and come prepared with a topic that invites participation.

Here are some great Live video ideas for sparking comments:

• Q&A Session: An “Ask Me Anything” (AMA) about your expertise, your business, or your products.
• Tutorial or Demo: Show people how to do something valuable, and encourage questions throughout.
• Behind-the-Scenes Tour: Take people on a tour of your workspace, studio, or warehouse and let them guide the tour with their comments and questions.

7. Write Compelling, Story-Driven Captions

Sometimes, a great photo isn't enough. A longer, well-written caption can give people something to sink their teeth into and react to. Storytelling is powerful. Share the origin of your business, a customer’s transformational story, a lesson you learned the hard way, or a relatable struggle.

Structure your caption intentionally. Start with a strong hook to get them to click “See More,” then tell your story, and end with a direct question that prompts them to share a related experience. This turns your post from a simple image into a mini-blog post that invites deeper connection.

8. Feature Your Followers (User-Generated Content)

People love to feel recognized. Create regular opportunities for your audience to be in the spotlight. Post a prompt like, "Share a photo of your [our product] in your home for a chance to be featured!" or "We want to see your results! Post your before-and-after and tag us."

When you re-post their content (with permission and credit, of course), the original creator will almost always comment. Their friends often will, too. It’s a beautifully organic cycle of appreciation that builds a strong sense of community.

9. Use Native Facebook Polls

This is one of the easiest ways to get direct interaction. Facebook’s built-in poll feature is simple for you to create and even simpler for your followers to engage with. It’s a vote - all they have to do is click a button. You can use text-based polls or even create image polls to make them more visually appealing.

10. Be Specific with Your Call to Action (CTA)

Don't assume your audience knows you want them to comment. Tell them! Instead of ending posts with a vague statement, provide clear instructions.

Replace weak CTAs like...

• "What are your thoughts?"
• "Learn more at our website."

...with strong CTAs like:

• “Drop your single best piece of advice on this topic in the comments.”
• “Comment with a ‘👍’ if you agree with this.”
• “Let us know which tip you’re going to try first.”

Being direct and specific removes friction and makes it much more likely that people will respond.

11. Tag Other Pages or People (When It’s Natural)

When you create a post that references another person or business, tag their page. This sends them a notification and encourages them to share your post or join the conversation in the comments. This strategy is also ideal for posts featuring collaborations, customer spotlights, or shout-outs to partners.

A word of caution: Do this authentically. Don’t tag irrelevant, popular accounts just to get their attention, as it’s spammy and ineffective. The best tags are genuine acknowledgments of collaboration or genuine sources of value.

Final Thoughts

Boosting your Facebook comments isn't about finding a single secret hack, it’s about consistently creating content that invites people in and making them feel heard. By shifting your mindset from broadcasting to conversing and using these tactics strategically, you can transform your Facebook page from a quiet space into a bustling hub of community activity.

As you successfully grow your comments, managing all that conversation can become overwhelming. Juggling replies across Facebook, Instagram, and other platforms is exactly the kind of chaos that can drain your time and cause you to miss important messages. We built Postbase to solve this with a unified engagement inbox, allowing you to see and reply to every comment and DM from all your platforms in one clean, organized place. It makes staying on top of community management feel less like a chore and more like a conversation.