How to Add Social Media Icons to an Email Signature
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You’ve edited the perfect Instagram Reel, timed your cuts to the beat of an amazing song, and then you hit the audio library and realize you’re stuck with a 30- or 60-second clip of the chorus. Getting a full song to play on an Instagram Reel can feel frustratingly impossible, but it’s entirely doable once you understand why the limitation exists and how to work around it. This guide will walk you through the reasons behind audio limits and give you the step-by-step methods to use longer, or even full, songs in your content.
Before we get into the solutions, it helps to understand the problem. The restriction on music length isn’t just an arbitrary choice by Instagram, it’s primarily rooted in two factors: music licensing and the format’s design.
You might have noticed that some accounts have a much smaller music library. This is also due to licensing. Creator and Personal accounts typically have access to the full library of commercial music for short clips. Business Accounts, however, often have access only to a royalty-free library. This is because using popular music for direct commercial purposes (like an ad for your product) requires a much more expensive commercial license, which Instagram's general agreement doesn't cover. This is important context for the methods below.
Sometimes, the A-list artists and labels make special agreements with Instagram to allow for longer clips, often up to the full 90-second Reel length. This is your best starting point because it's the easiest method and ensures your Reel is properly linked to the official song page, aiding discoverability. However, finding these longer clips can be hit-or-miss.
The Trade-Off: While simple and official, this method rarely gets you the entire three-minute song. It gets you the longest clip Instagram is able to offer, which is currently a maximum of 90 seconds for specific, licensed tracks.
For complete creative control and to use a full-length song, your best bet is to edit your video outside of Instagram. By adding the song directly to your video clips in an external app, you can bypass Instagram’s audio library entirely. The final video is then uploaded to Reels with the sound already embedded.
This is the most important part to avoid your video being muted or taken down for copyright infringement. You can't just screen-record a song from Spotify. Instead, you need the actual audio file, preferably one you have the rights to use.
Dozens of user-friendly apps let you combine video clips with an external audio track. CapCut and VN Video Editor are two of the most popular and free options.
Now, head back to Instagram.
The Trade-Off: When you upload a video with pre-existing sound, Instagram will label the audio as "Original Audio" under your username. This means your Reel won't be linked to the official song page for that track, which could slightly reduce its discoverability through that specific song. However, the trade-off is total freedom over the audio, making it the go-to method for creators prioritizing a specific artistic vision.
This method is a bit more intricate and doesn’t exactly get you a full song, but it can help you create a custom, longer audio track using Instagram's own editor. The concept is to use the same song multiple times in different video segments, "stitching" them together to create a continuous track.
The Trade-Off: This technique is tedious and makes it very difficult to get a seamless transition between audio cuts, you may hear a tiny stutter. It’s truly a last-resort option if you must use Instagram’s editor and want a section of a song longer than what the library offers. For most people, Method 2 is far more effective and produces a higher-quality result.
In short, while Instagram’s music library limits clip length for complex licensing reasons, you have reliable options. For full creative freedom over your Reel's soundtrack, the best method by far is to add the legally acquired full-length song yourself using an external video editor and upload the final product as a Reel with "Original Audio."
As social media professionals, we know that creating this kind of scroll-stopping content is only half the battle. We actually built Postbase because we were tired of legacy management tools that were clunky and felt dated, especially when handling modern video formats like Reels. Once you've edited your perfect video with the full song, you can use our visual calendar to upload it once, tailor the captions for Instagram, TikTok, and YouTube, and schedule it to go live at the perfect time. We focus on reliability so you never have to double-check if your scheduled content actually published, saving you time and giving you peace of mind.
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