How to Add Social Media Icons to an Email Signature
Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.

Using the right sound on TikTok can be the one thing that pushes your video from a handful of views into the viral stratosphere. But finding those sounds before they become overused can feel like a full-time job. This guide breaks down exactly where to find TikTok's next big trend, how to spot sounds with real viral potential, and how to use them to give your content the boost it deserves.
Before we get into the "how," let's quickly cover the "why." Understanding the algorithm's obsession with audio is pretty straightforward. When you use a trending sound, you're essentially tapping into a pre-existing conversation and a built-in audience. The algorithm recognizes this popular audio and is more likely to show your video to users who have previously engaged with other videos using that same sound. It's a powerful discovery tool that works a bit like a supercharged hashtag.
Think of it this way:
In short, a great sound gives your video momentum. Now, let's go find some.
Your first and best resource is the TikTok app. It's designed to show you what's popular. You just need to know where to look and how to interpret what you're seeing. Many creators never look past their FYP, but the app has several built-in tools to help you discover rising audio.
The most organic way to find a trend is to let the algorithm bring it directly to you. Your FYP isn't just for mindless scrolling, it's your personal, real-time trend report. The key is to scroll with intention.
Here's what to look for:
This is probably the most direct way to access TikTok's very own trend playlists. When you go to create a video, a prominent button at the top of the screen says "Add sound." Clicking this is like opening a treasure chest.
Inside, you'll find several carousels and playlists curated by TikTok's team:
Buried within your profile menu is a powerful feature many users overlook. It's more data-driven than the "Add sound" page and can help you verify what you're seeing on your FYP.
Here's how to get there:
Here, you will find categorized lists recommended just for you, often including sounds that are trending with audiences similar to your own. You'll see another version of the "TikTok Viral" list which can offer deeper insights and tracks personalized for your account.
While the app is your immediate go-to, seasoned creators and social media managers know that some of the best insights come from external sources. These tools help you see the bigger picture and spot trends with data to back them up.
This is perhaps the most underutilized free tool available. The TikTok Creative Center isn't an app feature, it's a website built for advertisers and marketers, but its insights are available to everyone. It provides hard data on what's actually performing on the platform, region by region.
Here's your roadmap:
business.tiktok.com/creative-center in your web browser.You can now see a chart of the top trending songs, filterable by country and time frame (last 7 or 30 days). Even better, you can see if songs are "Breaking Out" or have been popular for a while. This is how you confirm if that sound you heard twice on your FYP really has legs or if it was just a coincidence. Use the Creative Center to validate your choices and find audio that is objectively on the rise.
You should already be following the biggest names in your niche. If not, start now. Their content is a living, breathing case study of what works. Don't just casually watch their videos - analyze them.
Finding a trending sound is only half the battle. Using it at the right time is just as important. Every trend has a life cycle, and jumping in too late can make your content feel... well, dated.
Here's a rough breakdown of a sound's journey:
When you go to a sound's page, don't just look at the video count. Scroll down through the grid of videos. Are the top, most-liked videos from the last 24-48 hours? That's an active, peaking trend. Are they from a week or two ago? The energy might be fading.
Alright, you found the perfect sound, and it's in its peak phase. You're ready to go. Before you post, keep these final pointers in mind to make your content as effective as possible.
The worst thing you can do is woodenly copy a trend without any personality. The best videos take a trending sound or format and adapt it perfectly to their niche. If you're a financial advisor, how does that dialogue sketch relate to a common client question? If you're a fashion brand, how can that song edit showcase your new line? Connect the trend back to your core content.
Never force a trend. If you have a video idea, find a sound that elevates it. Slapping a trending dialogue over a video of a product just because the sound is popular creates a confusing and often cringey experience for the viewer. People love when the audio and visual work together seamlessly.
An account that only posts videos with viral sounds can feel a bit soulless. Your content strategy should include a mix of different audio types:
Finding trending TikTok sounds is a skill, not a secret. It's about being an active, observant participant on the platform and knowing where to look for data, from the built-in creator lists to external resources like the Creative Center. By understanding a sound's life cycle and using audio that genuinely fits your content, you can consistently give your videos the best possible chance to reach a wider audience.
Planning what sounds to use and scheduling your content can be a handful, especially if you're also managing Instagram Reels, YouTube Shorts, and other platforms. That's why we built Postbase from the ground up prioritizing short-form video. Instead of fighting with older tools where video feels like an addon, our platform gives you a clean visual calendar to plan your TikToks alongside your other content. We know how frustrating it is when a post fails to publish, so we focused on making a scheduler that is incredibly reliable - so you can trust that your video goes live right when the trend is peaking.
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