Instagram Tips & Strategies

How to Find an Instagram Link on the App

By Spencer Lanoue
October 31, 2025

Trying to grab an Instagram link from the app can feel surprisingly hidden, whether you're looking for your own profile URL to add to an email signature or trying to share a competitor's post with your team. This guide will show you exactly where to look and how to easily find and copy the link for any profile, post, Reel, or Story directly within the Instagram app.

Why Your Instagram Link Is a Powerful Marketing Tool

Before we get into the step-by-step instructions, it's worth understanding why having these links on hand is so important. Your Instagram profile link isn't just a web address, it's a direct gateway to your brand's digital storefront. It's the most efficient way to drive traffic from other places on the internet straight to the content you work so hard to create. Think of all the places a simple link can work for you:

  • Email Signatures: Add a clickable link to your Instagram profile under your name to give every professional contact a chance to connect with your brand visually.
  • Other Social Media Profiles: Your bio on X, LinkedIn, or TikTok is prime real estate to cross-promote your Instagram presence.
  • Website and Blogs: Add your profile link to the contact page, footer, or author bios on your website to create a cohesive brand ecosystem.
  • Link-in-Bio Tools: While tools like Linktree or Carrd host multiple links, your main Instagram URL is often the link you use to promote those tools elsewhere.
  • Digital and Print Marketing: Your profile URL can be added to virtual business cards, presentation slides, or even physical flyers and posters for event promotions.

Similarly, having the ability to quickly grab the link to a specific post or Reel allows you to direct attention precisely where you want it. You can share a top-performing Reel in a newsletter, send a new product post to your team in Slack, or text an inspiring creator's post to a collaborator. Mastering these simple actions makes managing your brand's presence faster and more effective.

Finding Your Own Instagram Profile Link

Instagram has made finding your own URL much simpler in recent years. What used to require a bit of guesswork is now just a few taps away. Here are the easiest methods available directly in the app.

Method 1: The "Share Profile" Button (The Fastest Way)

This is the most direct and reliable way to get your profile URL. It copies the clean, official link to your clipboard in seconds.

  1. Open the Instagram app and navigate to your profile by tapping your profile picture in the bottom-right corner of the screen.
  2. Right below your bio, you’ll see two prominent buttons: "Edit profile" and "Share profile". Tap on "Share profile".
  3. A new screen will pop up showing your personalized QR code. Below the code, you'll see a few options. Simply tap "Copy link".

That's it! Your profile URL (e.g., https://www.instagram.com/yourusername/) is now copied to your clipboard, ready to be pasted wherever you need it.

Method 2: Using a QR Code (Best for In-Person Sharing)

Sometimes, letting someone scan a code is faster than sending them a link. This is perfect for in-person networking, market stalls, or adding a scannable element to print materials.

  1. Follow the first two steps from the method above: go to your profile page and tap the "Share profile" button.
  2. Instead of tapping "Copy link," you can simply show the QR code on your screen to someone else, and they can scan it with their phone camera to go directly to your profile.
  3. You can also screenshot this QR code and save it to your camera roll. From there, you can add it to business cards, flyers, event banners, or presentation slides. Someone pointing their camera at your slide during a talk can instantly follow you.

Method 3: The Manual "DIY" Link (The Timeless Trick)

If you're ever on a device without the Instagram app or just need to type out your link quickly, you don’t even need to open Instagram to figure it out. All Instagram profile URLs follow the same simple format.

The universal structure is:

https://www.instagram.com/yourusername

Simply replace "yourusername" with your exact Instagram handle. For example, if your username is "sunsetchaser," your link is https://www.instagram.com/sunsetchaser. Be sure to use your exact username, including any underscores or numbers. A single typo could lead to a broken link or, even worse, send people to the wrong account.

How to Find Someone Else's Instagram Profile Link

Need to share another creator’s page, a partner's profile, or a competitor’s account? Finding the link to someone else's profile is just as easy as finding your own.

Using the "Three Dots" Menu on Their Profile

This is the designated way to share another user's profile and works every time, whether you follow them or not.

  1. Use the search bar or tap on a person's username from a post or Story to navigate to their main profile page.
  2. Once you're on their profile, look for the three dots icon (…) in the top-right corner of the screen.
  3. Tap the three dots. A menu will appear from the bottom of your screen with a list of actions.
  4. Select "Copy profile URL" from this menu. The link to their profile is now saved to your clipboard.

How to Find the Link to a Specific Instagram Post, Reel, or Story

Sharing your entire profile is great, but often you need to point people toward a single piece of brilliant content. Whether it's a carousel post announcing an event, a Reel that went viral, or a time-sensitive Story, here’s how to get the link.

Sharing a Link to a Feed Post (Photos and Carousels)

Use this method to grab the URL for any single-image, video, or carousel post in the main feed.

  1. Navigate to the specific post you want to share.
  2. Below the post's image or video, you’ll see the like, comment, and share icons. Tap the share icon, which looks like a paper airplane.
  3. A menu will slide up. At the bottom of this menu, among other options, you will see a button labeled "Link." Tap it.

The direct URL to that post is now copied to your clipboard. When someone clicks it, they’ll be taken straight to that post within the Instagram app or on the web.

Sharing a Link to an Instagram Reel

Given the importance of Reels in today's content strategies, knowing how to share their direct links is a must for cross-promotion and analysis.

  1. Find the Reel you wish to share. You can access it from a user's profile, the main feed, or the Reels tab.
  2. While the Reel is playing, tap the three dots icon (...), which is typically found in the bottom-right corner along the side menu.
  3. From the pop-up menu, tap the "Link" button. The URL for that specific Reel is copied.

Sharing a Link to an Instagram Story (With a Note on Timing)

You can also grab the link to a live Story, but there's an important detail to remember: the link only works as long as the Story is live (within its 24-hour window).

  1. Open the Story you want to share, whether it is your own or from another public account.
  2. While viewing the Story, tap the three dots icon (...) in the top-right corner.
  3. From the options that appear, select "Copy link."

Just remember to tell anyone you share it with that the link is temporary. It's ideal for quick, in-the-moment sharing, like sending a Story in a text or a Slack channel, but it shouldn't be used for anything permanent unless it's from a Story Highlight.

Pro Tips for Using Your Instagram Links Wisely

Knowing how to find a link is just the first step. To get the most out of them, you need a smart approach to sharing.

Customize and Track Your URLs

For high-stakes placements like a major campaign backlink or the main link in your X bio, consider using a URL shortening service like Bitly. This allows you to create a cleaner, branded link (e.g., bit.ly/MyBrandIG) and, more importantly, track how many people are actually clicking it. This data is invaluable for understanding how your audience across different platforms engages with you.

Always Add Context

Never just drop a link into a conversation or another platform's post without explaining what it is. A naked URL is uninviting. Instead, provide a compelling reason for someone to click. For example, instead of just pasting a Reel link, say: "Here's that 30-second tutorial I was telling you about for setting up your camera." Context increases your click-through rate significantly.

Make Your Link a Core Part of Your Digital Footprint

Don't be shy about placing your profile link in all relevant professional touchpoints. Audit your online presence once a quarter. Is your Instagram link on your website? In your email signature? On your LinkedIn page? The more pathways you create back to your profile, the faster your community will grow.

Final Thoughts

Being able to quickly grab the link to your own profile, someone else's account, or a specific piece of content on Instagram is a small but mighty skill in any social media manager's toolkit. By using the "Share profile" button or the three-dots menu, you can copy any link you need in just a few taps and get back to creating connection on the platform.

Effectively using those links is just one piece of a successful social media strategy. After you create memorable Instagram content, our goal at Postbase is to remove the friction that comes with getting it published. We built it with a beautiful visual calendar for a bird's-eye view, and a rock-solid scheduling system so that you can create your Reels and short-form video once, schedule it to post everywhere, and then trust that it goes live without fail so that you can confidently start sharing its URL.

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

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