How to Find a Facebook Business ID

Searching for your Facebook Business ID can feel like a scavenger hunt you never signed up for, especially when a third-party app or a new agency partner is waiting on you to provide it. You click through confusing menus, but the simple string of numbers you need is nowhere in sight. This guide cuts through the clutter and shows you exactly where to find your Facebook Business ID, with step-by-step instructions and simple visual cues. You'll also learn what it is, why it's so important, and how to troubleshoot the common issues that stop most people in their tracks.

What is a Facebook Business ID, Anyway?

Before you go looking for it, it helps to understand what you're actually searching for. A Facebook Business ID (also called a Business Manager ID or Meta Business ID) is a unique 15- or 16-digit number that identifies your entire business presence across all of Meta's platforms. It acts as the central hub or parent account for all your business "assets," such as:

• Your Facebook Pages
• Your Instagram Professional Accounts
• Your Ad Accounts
• The Facebook Pixel (now Meta Pixel)
• Product catalogs
• Apps you've registered

Think of it like the unique address for your company's headquarters inside of Meta's ecosystem. Your Facebook Page and Instagram profile are like different departments within that headquarters. While a person can find an individual department, the Business ID points them to the entire building. This distinction is important because your Business ID is not the same as your Facebook Page ID or your Ad Account ID, which are unique identifiers for those specific assets.

Common Reasons You Might Need Your Business ID

You'll rarely need this number for day-to-day posting, but it becomes incredibly important during specific technical or high-level strategic tasks. Here are the most common scenarios where you'll be asked for it:

1. Connecting to Third-Party Applications:

Sophisticated social media management tools, analytics platforms, or social inbox solutions often require your Business ID to securely connect your accounts. Why? Because the ID allows the tool to request permissions at the parent level, confirming you have the authority to grant access to all the related pages and ad accounts under your business umbrella. It's part of a secure handshake (called API authentication) that proves you're the owner without you ever having to share passwords.

2. Working with Agencies or Business Partners:

If you hire a marketing agency, a freelancer, or a consultant to manage your social media or run ads, they will need access to your assets. Instead of making them an admin on your page (which can be risky and messy), the professional standard is for them to request partner access. To do this, they will ask for your Business ID. They plug it into their own Meta Business Account, request access to specific assets (like your Page and Ad Account), and you simply approve the request. It's the cleanest, most secure way to collaborate without giving away ownership of your assets.

3. Troubleshooting with Meta Support:

If you ever run into a technical glitch with your ads, a commerce account, or a restricted page, you will eventually have to contact Meta's support team. One of the first things they'll ask for to identify your account is your Business ID. Providing it allows them to quickly locate your specific business configuration in their vast system and offer more accurate help.

4. Developer Integrations and Pixel Connections:

For more advanced use cases, like setting up the Meta Pixel on your website, configuring server-side events through the Conversions API, or sharing your product catalog with another business, the Business ID is often required. It ensures that data from your website is correctly matched with the assets and reporting inside your Meta account.

The Fastest Way to Find Your Facebook Business ID

The good news is that once you know where to click, finding your Business ID takes less than 30 seconds. Here's the most reliable method, step-by-step.

1. Navigate to Meta Business Suite: Log in and go to business.facebook.com. This is the central dashboard for all your business activities.
2. Open Business Settings: On the bottom of the left-hand navigation menu, look for a cog icon labeled Settings. Click on it. Note: If you are in the new Meta Business interface, first click the hamburger menu icon (☰ All tools) and select "Business settings" from the popup menu, which is inside the "Manage a business" category and marked with a gear icon.
3. Go to Business Info: This will open the main Business Settings dashboard. In the left-hand menu of this new page, scroll all the way to the bottom and click on Business Info.
4. Locate Your ID: The Business Info page contains all the core details about your account. Right at the top, under the Business Manager name, you will see your ID clearly displayed. It will be labeled Meta Business ID or Business Manager ID followed by a long number.

That's it! Your ID is that string of numbers. You can click to copy it directly from that page without any hassle. A typical Business ID will look something like this: 10156987453214567

What If I Have Multiple Business Accounts?

Many marketers and business owners manage several businesses. If you have access to more than one, make sure you're in the correct one before you start. After logging into business.facebook.com, you'll see a dropdown menu in the upper-left of the page with the business account's name. Click it, select the correct business you need the ID for, and then follow the same four steps above.

A Nifty Shortcut: Finding Your Business ID in the URL

If you're already clicking around in your Business Manager settings and just need an even quicker way to grab the ID, you can often find it right in the URL of your browser.

How the URL Method Works

Once you navigate into the Business Manager Settings section, look at the URL in your browser's address bar. Very often, it will contain your ID in a URL parameter called `business_id=`.

For example, when you are on the Business Info page, the URL will look a bit like this:

https://business.facebook.com/settings/info?business_id=123456789012345

The number right after `business_id=` is what you're looking for. It also appears in the addresses for other pages within Business Settings, such as your "Pages" or "Ad Accounts" tabs. This is a great shortcut for those who are comfortable with identifying URL parameters. Simply grab that number sequence from the URL, and you're all set.

Can't Seem to Find It - Here's Common Hurdles (And How to Fix 'em)

Sometimes, things just don't look the way they should. If you're struggling to find your Business ID after following the steps, you've likely hit one of these common stumbling blocks.

"I Can't See 'Business Info' in My Settings"

This is by far the most common problem. If you click into settings and there's no "Business Info" section available at the bottom, it means you don't have the required permission level. Your role in the Business Manager must be Admin to view these settings.

• The Fix: In your Business Settings, click on "People" to check your assigned role. If it says "Employee," you'll need to ask an existing Admin on the account to either retrieve the ID for you or upgrade your permission level to Admin. Only Admins can see the core business details.

"Is This the Same as My Page ID?"

No, it's easy to get these mixed up, but they are very different things. The Business ID is for your entire business account, while a Page ID is just for one specific Facebook Page. A partner asking for your Page ID only wants access to that page. If they ask for your Business ID, they're looking to connect at the higher level where all your assets live.

• The Fix: If you actually need a Page ID, there are two straightforward options. You can visit the specific Facebook Page, go to the "About" section and then the "Page Transparency" section, where you'll usually find the Page ID listed publicly. Alternatively, you can go to your Meta Business Suite, click "Pages" in the settings, select the relevant page, and find the Page ID there.

"I'm Stuck at My Personal Profile page or My Personal Ads Account"

A common source of confusion is the line between a personal ads account - which every Facebook profile has by default - and an ad account that lives inside a Business Manager. If you boosted a post on your personal timeline, you used a personal account. True business advertising happens within Meta Business Suite, where an Ad Account is an asset managed under the parent Business ID. Trying to hook up a personal ad account to a business-level tool via a Business ID won't work simply because it doesn't have one - it's not attached to a business in the first place.

• The Fix: Make sure you have created an actual Business Manager account at business.facebook.com. Then create a new Ad Account from within that business dashboard or claim your existing personal ad account so it is managed within the Business Account.

Final Thoughts

Though it can be hidden away in the layered menus of Meta Business Suite, finding your Facebook Business ID is a simple process once you know the right path. Pinpointing this number in your Business Info settings is typically the most direct route and is the key to connecting outside tools securely, onboarding partners efficiently, and getting qualified support for your assets.

We know how draining it can be to spend time digging through settings just to complete a setup step. We created Postbase because modern social media management shouldn't be a frustrating experience. We maintain stable connections so your team doesn't lose focus, and you don't have to waste time reconnecting your accounts. When platform rules do ask for identifiers like a Business ID at startup, we try to make that experience as smooth and simple as possible. Our goal is to get you back to what’s important: planning and publishing compelling content for all your active pages rather than wrestling tedious setup tasks.