Adding your live Instagram feed to your Weebly website is one of the smartest moves you can make to blend your social media presence with your online home base. This guide will walk you through the different ways to get it done, from a simple app installation to using powerful third-party tools. We’ll cover the step-by-step process for each method so you can choose the one that works best for you and your brand.
Why You Should Embed Your Instagram Feed on Your Weebly Site
Before jumping into the "how," it's helpful to understand the "why." Connecting your Instagram feed directly to your website isn’t just for looks, it’s a strategic decision that offers real benefits for your brand and your audience.
- Boosts Social Proof: A vibrant Instagram feed filled with user-generated content, event photos, or happy customers serves as powerful social proof. It shows potential customers that you have an active and engaged community, which builds trust and credibility.
- Keeps Your Website Content Fresh: Static websites can get stale quickly. Embedding your Instagram feed automatically pulls your latest posts onto your site, ensuring there’s always fresh, dynamic content for visitors to see without you having to manually update your web pages.
- Increases Follower Count: Website visitors who might not have known about your Instagram account can discover it directly through your site. A visually appealing feed can entice them to click the "Follow" button, growing your audience organically.
- Drives Deeper Engagement: By showing off your Instagram content, you give visitors a richer, more authentic look into your brand's personality. This can lead to them spending more time on your site and connecting with your brand on a deeper level.
- Highlights Your Best Content: Turn your website into an extended portfolio. Embedding your feed is a fantastic way to showcase your product photography, video content, and brand storytelling, turning passive website visitors into active community members.
Method 1: The Easiest Way Using a Weebly App
For most Weebly users, the most straightforward method is to use an app from the Weebly App Center. These apps are specifically designed to integrate with the Weebly editor, making the process smooth and code-free. Here’s how to do it.
Step-by-Step Instructions:
- Log in to Your Weebly Account: Start by logging into your Weebly dashboard and opening the site editor for the website where you want to add the feed.
- Navigate to the Weebly App Center: In the top navigation bar of the editor, you'll see a tab labeled "Apps" or "App Center." Click on it to open the marketplace for Weebly add-ons.
- Search for an Instagram App: Use the search bar in the App Center and type in keywords like "Instagram feed," "social feed," or "social media stream." You’ll see several options, both free and paid, from different developers.
- Choose and Install an App: Browse the available apps. Look at their ratings, reviews, and features. Some offer simple photo grids, while others provide customizable sliders, carousels, and hashtag feeds. Once you’ve picked one, click the "Add" or "Install" button. You’ll be prompted to connect it to your Weebly site.
- Configure the App Settings: After installation, the app will appear in your "Installed Apps" list, and its element will often be added to the bottom of the "Build" panel on the left sidebar.
- Drag the new Instagram feed element from the sidebar onto the page where you want it to appear.
- Click on the element to open its settings. You will be prompted to connect your Instagram account. You'll need to grant the app permission to access your profile and posts.
- Customize the layout. Most apps allow you to change the number of columns and rows, show or hide captions, display likes and comments, and adjust colors to match your brand.
- Publish Your Site: Once you're happy with how the feed looks, hit the "Publish" button in the top right corner of the Weebly editor. Go visit your live site to see your beautiful new Instagram feed in action!
Pros and Cons of Using a Weebly App
Pros:
- Extremely easy for beginners, no coding required.
- Quick setup takes only a few minutes.
- Integrates directly into the Weebly editor.
Cons:
- The best features often require a paid subscription.
- Customization can be limited depending on the app.
- Free versions may include branding or watermarks from the app developer.
Method 2: Manually Embedding a Single Instagram Post
Sometimes you don't need a full-blown feed. You might just want to highlight a specific announcement, a stellar customer review, or a popular Reel. For this, Instagram's native embed feature is perfect. It's free, simple, and great for emphasizing individual pieces of content.
Step-by-Step Instructions:
- Find the Instagram Post You Want to Embed: Open Instagram in your web browser (this doesn't work from the mobile app) and navigate to the specific post you want to feature on your Weebly site.
- Get the Embed Code: In the top-right corner of the post, click the three-dots icon (…). From the menu that appears, select "Embed."
- Copy the HTML Code: A pop-up window will appear with a snippet of HTML code. You can choose whether to include the caption or not. Click the "Copy Embed Code" button.
<,blockquote class="instagram-media" ... <,/blockquote>,
- Go to Your Weebly Editor: Head back to your Weebly site editor and navigate to the page where you want to add the post.
- Add an "Embed Code" Element: In the "Build" panel on the left, find the element called "Embed Code." Drag and drop it onto your page in the desired location.
- Paste the Code: Click on the new element you just added. A box will appear where you can edit the custom HTML. Paste the code you copied from Instagram into this box. Click anywhere outside the box, and you should see a preview of your embedded post.
- Publish Your Changes: Once it looks right, click the "Publish" button to make the changes live on your website.
Pros and Cons of Manual Embedding
Pros:
- It's completely free.
- Super simple for spotlighting one post at a time.
- No third-party apps or accounts are needed.
Cons:
- It only works for a single post, not a dynamic, self-updating feed.
- You have to repeat the process for every post you want to feature.
- Offers zero customization beyond including or hiding the caption.
Method 3: The Pro Option Using a Third-Party Social Aggregator
If you're looking for maximum control, customization, and reliability, a third-party social media aggregator is the best choice. These platforms specialize in creating beautiful, highly customizable social media feeds that can be embedded on any website, including Weebly. They often come with advanced features like moderation, custom branding, and hashtag filtering.
Step-by-Step Instructions:
- Choose and Sign Up for a Service: There are many great tools available, like Elfsight, Curator.io, or Taggbox Widget. Research a few to find one that fits your budget and feature requirements. Sign up for an account.
- Connect Your Instagram Account: Once you've created an account, the first step will be to connect your Instagram Business or Creator account. You'll go through an authentication process to grant the tool permission to access your feed.
- Build and Customize Your Feed: This is where these tools really shine. You'll be able to:
- Choose from multiple layouts like grid, slider, collage, or carousel.
- Filter your feed by hashtags, mentions, or specific posts. This is great for creating user-generated content (UGC) campaigns.
- Customize the look and feel by changing colors, fonts, spacing, and button styles to perfectly match your website's branding.
- Add a "Follow" button, social sharing options, and more.
- Generate and Copy the Embed Code: After you've designed your perfect feed, the aggregator tool will provide a single line of JavaScript or HTML code. Copy this snippet to your clipboard.
- Add the Code to Your Weebly Site: Go back to your Weebly editor. Just like in Method 2, drag the "Embed Code" element from the Build panel onto your page.
- Paste and Publish: Click the new element, paste the code from your aggregator tool, and click outside the box. A beautiful, dynamic feed should appear. Hit "Publish," and you’re all set!
Pros and Cons of Using an Aggregator
Pros:
- Incredible design flexibility and customization.
- Advanced features like moderation, filtering, and analytics.
- More reliable and often faster than free app-based solutions.
- Combine feeds from multiple social platforms (Instagram, Facebook, X, etc.) into one widget.
Cons:
- Almost always requires a paid subscription for the best features.
- Slightly more involved setup process compared to a simple Weebly app.
Final Thoughts
Integrating your Instagram feed into your Weebly site is an excellent way to create a more dynamic, engaging, and trustworthy online presence. Whether you choose the ease of a Weebly app, the simplicity of a single post embed, or the power of a third-party aggregator, you now have the steps to make it happen.
Of course, having a stunning feed on your website starts with having great content on Instagram. Keeping that content calendar full and consistent is where the real work happens. At Postbase, we built a social media management tool designed for today's visual, video-first world. We focused on making it easier than ever to plan your content with our visual calendar, schedule everything reliably (especially Reels and short-form videos), and see what’s working with clean analytics. It helps you build the kind of high-quality feed you'll be proud to show off on your website.
Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.