TikTok Tips & Strategies

How to Create a QR Code for a TikTok Profile

By Spencer Lanoue
October 31, 2025

Ready to make it incredibly simple for people to find and follow you on TikTok? A QR code is your direct link, connecting the real world to your profile in a single scan, no searching or spelling required. This guide walks you through exactly how to find your built-in TikTok QR code, how to create a great-looking custom one for your brand, and most importantly, where to use it to actually grow your audience.

What is a TikTok QR Code and Why Should You Use One?

In short, a TikTok QR code is a scannable, machine-readable image that links directly to your profile. When someone points their phone's camera at it, a notification pops up inviting them to open your profile in the TikTok app. Think of it as a digital shortcut that removes all the friction of finding someone online - no more "it's my name with three underscores and a number at the end."

But why is this so useful? In a world where every follower counts, making the process of following you as easy as possible is a major advantage. QR codes bridge the gap between your offline and online presence, giving you a powerful tool to funnel people directly to your content.

Key Benefits of Using a TikTok QR Code:

  • Effortless Follows: It's the fastest way for someone to get from 'meeting you in person' to 'following you online.' One scan, one tap. Done.
  • Perfect for Offline Marketing: Add it to business cards, flyers, event banners, restaurant menus, or product packaging to convert real-world interest into digital engagement.
  • Professional and Tech-Savvy: Using a QR code shows you're a modern brand that understands how to connect with your audience across different channels.
  • Trackable Growth (with Custom Codes): Advanced, dynamic QR codes can even track how many people scan them, giving you direct feedback on which marketing materials are working best.

By bypassing the manual search process, a QR code captures potential followers in the moment, increasing the chances they'll actually click that "Follow" button instead of forgetting later.

How to Find Your TikTok Profile QR Code (The In-App Method)

TikTok knows how valuable a frictionless share can be, so they've built a QR code generator right into the app. Finding it takes less than 30 seconds. Here's a simple, step-by-step guide to locating and sharing your native TikTok QR code.

Step-by-Step Instructions:

  1. Open the TikTok App: Launch TikTok and make sure you are logged into the account you want to share.
  2. Go to Your Profile: Tap the 'Profile' icon located in the bottom-right corner of the screen. This will take you to your main profile page where you can see your bio, videos, and follower count.
  3. Open the Settings and Privacy Menu: Tap the three horizontal lines (often called a 'hamburger menu') in the top-right corner of your profile page.
  4. Select "My QR Code": In the menu that appears, tap on 'My QR code'. TikTok will instantly generate and display your unique QR code on the screen, ready to be shared or saved.

On this screen, you'll typically have a few straightforward options. While TikTok occasionally updates the user interface, the functionality remains largely the same:

  • Download: There's a 'Download' or 'Save image' button that saves the QR code directly to your phone's photo library. This is the best option if you want to add it to designs or print it out later.
  • Share: You can also share the QR code directly to other apps like text messages, email, Instagram DMs, or WhatsApp, making it easy to send to a friend or business contact on the spot.

This built-in method is perfect for quick, casual sharing. However, if you want more control over the look and feel of your QR code to match your branding, moving on to a custom generator is the next logical step.

Level Up: How to Create a Custom, Branded QR Code

While the default TikTok code works great, a custom QR code elevates your brand and grabs more attention. Imagine a QR code that uses your brand colors, features your logo in the middle, and includes a playful call-to-action like "Scan to Follow!" These professional touches can significantly increase scan rates.

Creating one is simple. You just need your TikTok profile URL and a free online QR code generator.

Step 1: Find and Copy Your TikTok Profile URL

Before you can use a third-party tool, you need the unique web address for your profile. Here's how to grab it:

  1. Go to your 'Profile' page in the TikTok app.
  2. Tap the 'Edit profile' button below your bio.
  3. Under the 'Username' section, you'll see your TikTok profile link (e.g., tiktok.com/@yourusername). Tap it, and it will automatically copy to your clipboard.

Step 2: Choose a Custom QR Code Generator

A quick online search for "custom QR code generator" will yield dozens of results. Most offer a free tier that is more than enough to create a beautiful, branded QR code. When choosing a generator, look for these features:

  • Color Customization: The ability to change the color of the pattern and background.
  • Logo Inlay: The option to upload your logo and place it in the center of the code.
  • Frames & CTAs: Pre-designed frames that wrap around the code with a call-to-action (CTA).
  • High-Resolution Downloads: The ability to download the final image as a PNG or, even better, an SVG file for high-quality printing.

You may also come across the terms static vs. dynamic QR codes. A static QR code has the destination URL permanently encoded in it. A dynamic QR code (often a paid feature) links to a redirect URL that you can change later, which also allows for scan tracking and analytics. For most people, a static code is perfectly fine.

Step 3: Design Your Branded TikTok QR Code

Once you've chosen a tool and pasted your TikTok profile URL, it's time for the creative part. Here are some best practices for designing an effective QR code:

  • Use Strong Contrast: Make sure the color of the QR code pattern is significantly darker than the background color. Black on white is classic for a reason - it's the most reliable for cameras to read. If using brand colors, try a dark brand color on a very light background.
  • Add Your Logo: Placing your logo or a recognizable icon (like the TikTok logo itself) in the center is a fantastic way to instantly communicate what the code is for. Most generators automatically handle the error correction needed to keep the code scannable even with a logo obscuring part of it.
  • Include a Call-to-Action: Don't assume people know what to do. Use a frame or add text nearby that says "Follow Us on TikTok," "Scan for BTS Content," or something similar to prompt action.
  • Keep it Simple: While you can change the shape of the patterns in many generators, sticking to the standard square dots is usually the safest bet for scannability.

Step 4: Download and Test Relentlessly

This is the most important step. Before you send your design to the printer or blast it out on social media, you have to test it.

  1. Download in High Resolution: For digital use (websites, emails), a PNG file is great. For print (business cards, posters), an SVG file is best because it's a vector format that can be scaled to any size without losing quality.
  2. Test, Test, Test: Scan your QR code using several different devices (iPhone, Android) and camera apps. Does it scan quickly? Does it open the correct TikTok profile every time? Does it work from a slight distance? Finding an issue now saves you the headache and wasted cost of distributing a code that doesn't work.

Creative Ways to Use Your TikTok QR Code for Maximum Growth

Now that you have a functional and great-looking QR code, where should you put it? The goal is to place it anywhere your ideal audience might be found in the real world. Here are some actionable ideas:

On Business Cards and Marketing Materials

This is a classic. Add your TikTok QR code to the back of your business card, on flyers, brochures, or stickers. For people running service-based businesses like a barbershop, nail salon, or coffee shop, placing a small sticker with your QR code on a mirror or at the checkout counter can convert happy customers into engaged followers.

At Events, Markets, and Trade Shows

Events are prime opportunities to connect. Display your QR code prominently on your booth's banner, on handout materials, or even as part of your presentation slides. It's an immediate way for people interested in your business to connect with you online for future updates.

In Your Physical Storefront or Restaurant

Are you a retail brand or restaurant? Put your TikTok QR code in your window, on your menus (e.g., "Scan to see how our pasta is made!"), on your receipts, or on table tents. This gives customers something interactive to do while they wait and helps build a community around your business.

On Product Packaging and Inserts

For e-commerce brands, product packaging is a huge missed opportunity for marketing. Add a QR code on an insert card or directly on the packaging that links to your TikTok profile. You can even create content specifically for new customers, like how-to tutorials, styling tips, or behind-the-scenes footage of how your product is made.

In Digital Spaces

QR codes aren't just for the physical world! Use them strategically in your digital presence, too:

  • Email Signature: Add a small QR code image to your email signature.
  • Other Social Profiles: Place your TikTok QR code in your cover photos on Facebook, X (formerly Twitter), or LinkedIn.
  • YouTube Videos: Display a QR code in the corner of your video or on your end card to shuttle subscribers over to TikTok.

Final Thoughts

Whether you use the quick built-in option or design a beautiful custom one, a TikTok QR code is a strikingly simple but potent tool for audience growth. By seamlessly connecting your physical and digital worlds, you remove barriers and make it easier than ever for intrigued strangers to become loyal followers.

Once all those new followers start coming in from your QR code, keeping them engaged with consistent, high-quality video content is the next essential step. We built Postbase from the ground up for modern social media, with a special focus on short-form video. Our platform helps you visually plan your content calendar and reliably schedule your TikToks, Reels, and Shorts, ensuring your audience stays captivated without the headache of daily manual posting. It's the ideal tool to manage your growth and turn new followers into a true community.

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

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