How to Add Social Media Icons to an Email Signature
Enhance your email signature by adding social media icons. Discover step-by-step instructions to turn every email into a powerful marketing tool.

Trying to archive an old Instagram post from your computer and finding there's no official “archive” button can be a real headache. You're not missing anything - it's just not there. This guide will walk you through exactly why that feature is missing on the desktop version and, more importantly, a simple step-by-step workaround to get it done without needing your phone. We’ll also cover the strategic reasons for archiving content and how to bring those posts back whenever you want.
If you've spent any time poking around the Instagram website, you've probably noticed that the desktop experience feels a bit… limited. This isn't an accident. At its core, Instagram was built as a “mobile-first” platform, designed for on-the-go photo sharing directly from your phone. The desktop version has always been a companion piece, primarily for browsing and consuming content rather than actively managing it.
Because of this philosophy, many key content management features - like archiving posts, adding collaborators, or pinning content to your profile - are exclusively available on the mobile app. Instagram does this intentionally to keep the main user experience centered around the device it was originally created for. So, the missing archive button isn't a bug you're experiencing, it's a deliberate design choice that forces you back to your phone for grid management. Luckily, there's a simple way to convince your browser you’re on a phone, unlocking all those hidden mobile features.
The easiest and safest way to archive Instagram posts on your desktop is by using your browser's built-in developer tools. This might sound intimidating, but it's incredibly simple. You're essentially telling the Instagram website, "Hey, pretend I'm viewing this on a phone," which tricks it into displaying the mobile version of the site, complete with the archive option.
The process is nearly identical across major browsers like Chrome, Firefox, and Safari, with just a few different names for the same tools.
The steps for other browsers are almost exactly the same, but the menu names might be slightly different:
From there, the process of refreshing the page and finding the archive option is identical to the one in Chrome.
Archiving is more than just spring cleaning, it’s a powerful tool for brand management and content strategy. When you archive a post, you hide it from public view, but crucially, you retain all the likes, comments, and engagement data associated with it. Deleting a post gets rid of all that information forever. Here are a few strategic reasons why archiving is almost always the better choice.
Your brand’s look and feel can change over time. Maybe you’ve switched to a new color palette, updated your logo, or refined your overall content pillars. Old posts that don’t align with your new brand aesthetic can make your grid feel inconsistent or dated. Archiving these posts allows you to instantly polish your visual identity without permanently removing content you worked hard to create.
Example: A wedding photographer is moving from a dark, moody editing style to a bright and airy one. They can archive their old portfolio pieces to present a cohesive and updated feed to new potential clients.
Got a feed full of old flash sale announcements, expired event promotions, or giveaway winner reveals? These posts had a short window of relevance and now just clutter up your profile. Instead of deleting them, archive them. This also applies to content that simply didn’t perform well. A post with a few dozen likes sandwiched between others with thousands can drag down the perceived quality of your content. Archiving it cleans up the grid while letting you keep the post for internal review.
Trends are cyclical, and good content is ripe for repurposing. A well-performing post from last year could be perfect for a #ThrowbackThursday or could be unarchived during a relevant season or holiday. An old carousel post with great information can be the inspiration for a new Reel or video. Archiving saves your content and its valuable engagement data, giving you a private library of proven ideas you can draw from in the future.
When running a specific campaign, like a big user-generated content (UGC) contest, some brands temporarily archive a few rows of their regular posts to make the campaign-related content stand out. This gives the campaign visual dominance on the profile grid. Once the contest is over, they can seamlessly unarchive their older posts to restore the feed to its previous state.
So you’ve archived a bunch of posts, but now you need to find one or bring it back to your profile. You can do this from your desktop, too, using the same browser trick.
The post will instantly reappear on your feed in its original chronological position. Close the developer tools, and you’re all set.
While Instagram still prioritizes the mobile experience, you aren't completely stuck when it comes to managing your content on a bigger screen. Using your browser’s responsive design mode is a simple workaround that gives you full access to mobile features like archiving, helping you curate your grid and execute your content strategy right from your desktop.
Managing your content with tactics like archiving is an important part of a winning social media strategy, but it’s often just one small piece of a much larger puzzle. It’s why we created Postbase - to give creators and brands a single, clean workspace for their entire content plan. Instead of fighting with browser settings for individual tasks, you can use our visual calendar to plan campaigns, schedule content across all platforms (including video-first formats like Reels and Shorts), and analyze what’s really working, all from one central dashboard.
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