How to Add Social Media Icons to an Email Signature
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That sound you can’t get out of your head is probably the same one powering thousands of viral YouTube Shorts right now. Using trending music is one of the most effective ways to boost your Short’s visibility and connect with a wider audience, and the good news is that it's incredibly simple to do. This guide breaks down exactly how to find and add trending music to your YouTube Shorts, including best practices for using audio to get more views.
Jumping on a trending sound isn’t just about being cool, it’s a strategic move that directly helps your content succeed. When you use audio that’s already gaining momentum, you’re essentially tapping into an existing trend and giving the YouTube algorithm a strong signal about what your content is about. Here’s why it’s so effective:
YouTube makes it incredibly easy to find what's popular. You don't need a third-party tool or complex analytics - all the clues are waiting for you inside the app. Here are the three best ways to find trending sounds for your next Short.
The most direct way to find music is through YouTube's built-in audio library, which is specifically curated for Shorts. When you open the Shorts camera, you'll see an “Add sound” button at the top of the screen. Tapping this opens a hub designed for discovery.
Inside, you’ll find sections like:
The best way to get a feel for what’s trending is to simply spend some time scrolling through the Shorts feed. If you see the same song or audio clip used multiple times in a short span, that’s a clear sign of a rising trend. When you find a sound you like, look at the bottom left of the screen.
You’ll see the track title and artist name. Tap it.
This will take you to the official Sound Page. Here, you can see how many Shorts have been made with that audio and scroll through a feed of videos that use it. A high number of videos (tens of thousands or more) indicates a popular sound. More importantly, this page is the fastest way to use the audio yourself - just hit the big red "Use this sound" button to jump directly into the Shorts camera with the audio pre-loaded.
For a more data-driven approach, head to your YouTube Studio on a desktop. Go to the Analytics tab, and click on the "Research" tab within it. This area can sometimes show you what your audience is searching for, and you might spot trends related to challenges or memes tied to a song.
More specifically for Shorts creators, inside the Analytics tab, click on "Content" and then filter by “Shorts.” Look at your top-performing Shorts from the last 28 days. Do you notice a pattern? If your Shorts with specific sounds performed well, that’s great feedback. You can also analyze which sounds drove views from the Shorts feed, giving you clues as to what the algorithm favored.
Once you’ve found the perfect sound, adding it to your video is straightforward. There are two main ways to do it depending on whether you’re recording in the app or uploading a pre-edited video.
This method is ideal when the audio is central to your video idea, like a lip-sync, dance, or challenge.
Let's say you've already shot and edited a video outside of YouTube and now want to add a trending track to it. This workflow is just as easy.
This is where new creators often get nervous, but it’s simpler than you think. YouTube has put a system in place to make this easy.
When you use a song from the official YouTube Shorts Audio Library, you are generally covered by YouTube's licensing agreement. This means you can use those songs in your Shorts without worrying about a traditional copyright strike, and your video remains eligible for monetization through the Shorts Creator Fund.
However, if you upload a video with copyrighted music that is not from the Shorts library (for example, a popular song playing in the background of your edited video), it may receive a Content ID claim. This is not a copyright strike and won't harm your channel's standing. It simply means the music rights holder has claimed the audio, and any ad revenue generated from that Short will go to them, not you. For most creators focused on growth, this is not a major issue, but it's important to understand the distinction.
Simply adding a popular song isn’t enough. To make your content truly stand out, follow these guiding principles.
The audio should complement your video, not fight against it. A high-energy workout clip should have upbeat music, while a scenic travel montage might work better with something cinematic or relaxed. The audio is a tool for storytelling - make sure it’s telling the same story as your visuals.
Don't just copy a trend, adapt it to your niche. If everyone is doing a specific dance, how can you do it in a way that’s unique to you? If you’re a chef, maybe you do the dance with a spatula. If you’re a programmer, maybe your code creates the pattern of the trend. This is how you participate in a trend without getting lost in the crowd.
Trends have a lifecycle. You want to jump on an audio trend when it's rising, not when it has already peaked and saturated everyone's feeds. If you spot a sound just starting to pop up, that's the perfect time to make your move.
Before using a sound, click on its sound page. Spend a minute watching the top-performing videos. What are they doing? How are they structuring their intros? What gags are they using? You don't have to copy them, but this research can provide valuable inspiration for your own take on the trend.
Adding trending music to your YouTube shorts is one of the most accessible and powerful ways to enhance your content, reach new viewers, and grow your channel. By following these simple steps, you can start using audio strategically to make your videos more engaging and algorithm-friendly.
Mastering features like trending audio is a big part of the Shorts game. But as your content strategy grows beyond YouTube to platforms like TikTok and Instagram Reels, keeping track of everything can quickly become overwhelming. At Postbase, we designed our visual calendar with short-form video creators in mind. Our platform gives you one clean, simple place to plan, schedule, and analyze your video content across all your platforms, so you can spend less time juggling tabs and more time creating.
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