How to Add a Tagged Post to Your Instagram Profile

November 11, 2025

See a post you're tagged in that you absolutely love? Getting a shout-out from a customer, friend, or partner on Instagram is one of the best forms of social proof you can get. This guide will walk you through exactly how to add that post directly to your profile grid, put you in full control of your tagged content, and turn those mentions into a powerful brand-building tool.

Why Put Tagged Posts on Your Profile Grid? (It's More Than Just a Reshare)

You already have a "Tagged" tab on your profile where every public post you're tagged in appears. So why bother adding one to your main grid? Think of your main profile grid as your curated highlight reel, while your tagged tab is more like a live, unfiltered feed. Featuring a tagged post on your main grid is a strategic choice with some serious benefits.

Powerful Social Proof: When someone else posts something great about you or your brand, it acts as a genuine testimonial. Placing it on your main profile grid gives that endorsement prime real estate, telling every visitor, "Hey, real people love what we do!"
Fuel Your Feed with User-Generated Content (UGC): Running out of content ideas? High-quality UGC is a goldmine. When a customer posts an amazing photo showcasing your product, adding it to your profile is the best way to honor their contribution and show it off to your entire audience. It's authentic, effective, and requires minimal effort on your part.
Celebrate Your Community &, Collaborators: Highlighting posts from partners, influencers you've worked with, or loyal fans makes them feel seen and valued. This strengthens relationships and encourages more people to tag you in the future, creating a positive feedback loop of community engagement.

The Simple Steps to Add a Tagged Post to Your Profile

Ready to get that perfect tagged photo or video onto your grid? The process is refreshingly simple. When someone tags you in a photo or video (including a Reel), you have the option to add it directly to your profile. Here's how to do it.

1. Navigate to the Tagged Post

First, find the post you want to feature. You can do this in a few ways:

From a Notification: When you're tagged, you'll get a notification. Tapping it will take you straight to the post.
From Your Tagged Tab: Go to your own Instagram profile, then tap the icon that looks like a person in a square frame. This is your "Tagged" tab, which shows every public post you've been tagged in. Scroll through and find the post you want to feature.

2. Tap to Reveal Options

Once you're viewing the single post, tap on the photo or video once. Your username tag (e.g., @yourusername) should appear on the screen.

3. Manage Your Tag

Now, tap on your username tag. A small menu will pop up with a few options. This is your control center for this specific tag.

4. Select "Add to Profile"

From the pop-up menu, you'll see the option "Add to Profile." Simply tap it. (Note: If it already exists on your profile grid, this option will say "Show in Profile" instead).

That's it! The post will instantly appear on your main profile grid alongside your own content. It will be sorted chronologically based on when it was originally published by the other user, not when you added it.

Putting Yourself in the Driver's Seat: Manually Approve Tags

Want to prevent unwanted or spammy tags from ever appearing on your profile in the first place, even in the tagged tab? Setting up manual tag approvals is one of the smartest things you can do to maintain control over your brand image. When this feature is on, you get a notification for every tag, and it won't appear on your profile until you personally approve it.

Think of it as quality control for your digital reputation.

How to turn on manual tag approvals:

Go to your Instagram profile and tap the three horizontal lines (hamburger menu) in the top-right corner.
Tap on "Settings and privacy."
Scroll down to the "How others can interact with you" section and tap on "Tags and mentions."
Under the "Tagged posts" section, you'll find "Manually approve tags." Tap this.
Toggle the switch for "Manually approve tags" to the ON position.

From now on, all tagged posts will go into a "Pending Tags" queue, which you can review from this same screen. You can then approve the tags you love and ignore or remove the rest.

Cleaning House: How to Hide or Remove Tagged Posts

Sometimes you need to do the opposite: get a post off your profile. Maybe the lighting is unflattering, the post doesn't align with your brand, or you've just been tagged in something irrelevant. Instagram gives you two ways to handle this.

Option 1: Hide the Post from Your Profile Grid

This is the most common action. Hiding a post removes it from your main profile grid if you've added it, and it can also hide it from appearing in your "Tagged" tab for other visitors. The post still exists, and you are still tagged in it, but it's no longer publicly displayed on your profile page.

Here's how to hide a tagged post:

Go to the post you want to hide.
Tap on the image or video to reveal the tags.
Tap on your username tag.
From the pop-up menu, select "Hide from my profile."

The post will instantly be hidden from view on your tagged tab without notifying the person who posted it. This is a subtle and effective way to curate your tagged section.

Option 2: Remove Your Tag Completely

This is a more permanent step. Removing the tag removes the link between your account and the post entirely. The post will no longer appear in your tagged tab, you won't be able to re-add it later, and your profile won't be accessible by tapping the image.

Consider this option if the content is inappropriate, spam, or something you truly want to dissociate your brand from.

Here's how to remove a tag:

Go to the post you want to remove your tag from.
Tap on the image or video.
Tap on your username tag.
From the pop-up menu, select "Remove me from post."
A confirmation will ask if you're sure. Tap "Remove."

Best Practices for Curating Tagged Content

Knowing how to add and hide posts is just the technical side. Knowing what and when to add them is where strategy comes in. Here are some best practices for managing your tagged content like a seasoned social media pro.

Be Selective. Don't add every single tagged post to your profile grid. Your main grid is your portfolio. Choose only the highest-quality, most compelling, and most on-brand posts to feature. Ask yourself: does this post add value or reinforce the story I want to tell?
Prioritize High-Quality Visuals. A blurry, poorly-lit customer photo, while well-intentioned, probably doesn't belong on your pristine grid. Feature posts that maintain the aesthetic quality of your own content.
Mix it Up. Intersperse tagged UGC with your regularly scheduled content. This keeps your feed looking diverse and dynamic. For example, a brand could post professionally-shot product photos, an educational Reel, and then follow it with an amazing piece of user-generated content.
Engage with the Original Post. Before (or after) you add a post to your profile, make sure to leave a genuine comment on the original post. Thank the person for their contribution! This builds goodwill and encourages more sharing. An enthusiastic, authentic comment goes a long way.
Update Your Featured Posts. From time to time, you may want to hide older tagged posts from your profile grid to make room for newer, more relevant ones. Think of it as rotating the art in your gallery. A tagged photo from an event three years ago might not be as relevant as last week's stunning customer testimonial.

Final Thoughts

Getting in control of your Instagram tagged posts is a simple but powerful skill. By strategically adding top-tier UGC to your profile grid and proactively managing what appears in your tagged tab, you can turn passive mentions into active assets that build social proof, foster community, and keep your content feed authentic and engaging.

Managing this daily flow of content - from DMs and comments to scheduling and planning your own content - can get overwhelming fast as your brand grows. That is exactly why we built a unified inbox and visual content calendar right into Postbase. Our goal is to bring all those interactions into one clean, manageable space, so you can focus on building your community without constantly switching between apps.

Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

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