Facebook Tips & Strategies

How to Add Location to Facebook Story

By Spencer Lanoue
November 11, 2025

Adding a location to your Facebook Story is one of the easiest ways to get your content seen by more people. It’s a simple tap, but it unlocks higher engagement, better discoverability, and richer storytelling. This guide will walk you through exactly how to do it step-by-step, share some creative strategies for making the most of the feature, and even help you troubleshoot if it’s not working properly.

Why You Should Always Add a Location to Your Facebook Story

Before getting into the “how,” let’s quickly cover the “why.” Tapping that location sticker does more than just tell people where you are - it’s a powerful tool for growth and connection, whether you’re a local business, a content creator, or just sharing updates with friends.

  • Boosts Your Discoverability: When you tag a location, your Story can appear on that location’s dedicated page and may be shown to people browsing content from that area. It's free, targeted exposure.
  • Increases Engagement: Content that’s locally relevant feels more personal. Viewers who recognize the location are more likely to react and engage, making your brand feel like a real part of the community.
  • Provides Instant Context: A location sticker instantly grounds your Story, adding valuable information without requiring extra words.
  • Supports and Collaborates with Others: Tagging businesses or locations can lead to them re-sharing your content, amplifying your reach.

How to Add a Location to Your Facebook Story: A Step-by-Step Guide

Ready to start tagging? The process is straightforward and only takes a few seconds. Follow these simple steps to add locations like a pro.

Step 1: Create or Upload Your Story Content

First, open the Facebook app on your phone. From the main feed, tap the “Create story” button at the top. From here, you have a few options:

  • Take a new photo or record a video directly in the app.
  • Select an existing photo or video from your phone’s camera roll.
  • Create a text-based story with a colored background.

Once you have your content on the screen, you’re ready to add stickers.

Step 2: Open the Sticker Menu

With your photo or video on the editing screen, look to the top right. Tap the sticker icon, which opens the sticker drawer where you’ll find various options, including the location sticker.

Step 3: Select the Location Sticker

In the sticker tray, look for the sticker labeled “Location.” It’s usually represented by a red map pin icon. Tap it.

Step 4: Find and Choose Your Location

After tapping the location sticker, Facebook will use your phone’s GPS to suggest nearby spots. Scan the list for your location or use the search bar to find a specific place. Select the correct location to add it to your Story.

Step 5: Customize and Position the Sticker

Once you’ve selected a location, the sticker will appear on your photo or video. You can customize it:

  • Change the sticker's style: Tap the sticker to cycle through design variations.
  • Move the sticker: Drag your finger to move it anywhere on the screen.
  • Resize the sticker: Pinch in or out to adjust its size.
  • Rotate the sticker: Use two fingers to twist it to any angle.

Step 6: Share to Your Story

After positioning your sticker, tap the “Share” button, and your Story will go live.

Creative Strategies for Using Facebook Location Tags

Use location tags strategically to elevate your content. Here are some tips:

Tag Hyper-Specific Venues

Tag the exact location you’re visiting, like a coffee shop, to increase the chance of your content being re-shared.

Go Broad for a Vibe

If you’re sharing a montage, use a broader tag like “Brooklyn, New York.” This connects your content to a larger audience.

Tell a Before-and-After Story

Create a narrative by using locations sequentially, like tagging an airport then your destination's landmark.

The "Invisible" Location Tag Hack

Hide a location sticker by pinching it to a tiny size and tucking it out of sight. The metadata remains, keeping your Story discoverable.

Troubleshooting: What to Do When the Location Tag Doesn’t Work

If the location feature isn’t working, try these troubleshooting steps:

1. Check Your Phone’s Location Services

Make sure Facebook has permission to access your location in your phone settings.

  • On iPhone: Go to Settings >, Privacy &, Security >, Location Services. Ensure Location Services are on and set Facebook to “While Using the App” or “Always.”
  • On Android: Go to Settings >, Location, then App permissions. Find Facebook and grant it location access.

2. Update Your Facebook App

Install the latest version from the App Store or Google Play Store to fix bugs and glitches.

3. Check Your Internet Connection

A stable internet connection is needed to pull location data. Connect to a stronger network if needed.

4. Restart the App and Your Phone

If all else fails, close and reopen the app or restart your phone.

Final Thoughts

Tagging your location on Facebook Stories is a powerful tool for increasing visibility and engagement. Use it regularly as part of your content strategy.

Keeping your content strategy organized across multiple platforms is key. Our Postbase visual calendar helps you plan and schedule content efficiently, so you can focus on connecting with your audience.

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

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