Linkedin Tips & Strategies

How to Add a LinkedIn Button to an Outlook Signature

By Spencer Lanoue
November 11, 2025

Your email signature is more than just your name and title, it's a digital business card sent with every message. Adding a clickable LinkedIn button is a simple, effective way to expand your professional network, drive traffic to your profile, and reinforce your brand with every email you send. This guide will walk you through, step by step, how to add a LinkedIn logo to your email signature in Microsoft Outlook, whether you're using the desktop application on Windows, Mac, or the web version.

Why Bother Adding a LinkedIn Button to Your Email Signature?

Before getting into the details, let's quickly cover the reasons. Is it really worth the few minutes it takes to set up? Absolutely. An email signature is a powerful, yet often overlooked, marketing tool at your disposal. Here’s what a professional signature with a LinkedIn button accomplishes:

  • Effortless Networking: It provides a one-click path for new contacts, potential clients, and colleagues to expand your professional network. Instead of them having to search for your name on LinkedIn, you make it easy for them.
  • Enhanced Professionalism: A clean signature with professional social links shows that you're tech-savvy, connected, and serious about your professional image. It completes your digital persona.
  • Increased Profile Views: Every email becomes an opportunity to drive traffic to your LinkedIn profile, where you can showcase your skills, experience, and recommendations. This is organic marketing at its finest.
  • Brand Consistency: If you're building a personal brand or work for a company that encourages social engagement, including social icons in your signature creates a consistent and cohesive brand image across all communication channels.

In short, it’s a low-effort, high-impact tactic for professional growth. Now, let's get it set up.

Step 1: Find Your LinkedIn Profile URL

The first thing you need is the direct link to your personal LinkedIn profile. You want to send people to the right place, so grabbing the correct URL is the foundational step.

  1. Log in to your LinkedIn account.
  2. In the top right corner, click the Me icon (which has your profile picture) and select View Profile from the dropdown menu.
  3. Once you're on your profile page, look at your web browser's address bar. The URL displayed is the link to your profile. Copy this entire URL. It should look something like https://www.linkedin.com/in/your-name-a1b2c3d4/.

Pro-Tip: Customize Your LinkedIn URL

Did you know you can create a custom, cleaner URL for your LinkedIn profile? A vanity URL like /in/janedoe looks much more professional than one with a string of random numbers. If you haven't done this already, it’s highly recommended.

On your profile page, click on "Edit public profile &, URL" in the top right corner. From there, under "Edit your custom URL," you can create a personalized URL. Once you save it, be sure to copy this new, improved link for your signature.

Step 2: Get a High-Quality LinkedIn Icon

Next, you’ll need the actual image file of the LinkedIn logo. You can't just type "(LinkedIn)" - you want a clean, professional icon that people immediately recognize.

Where to Find a LinkedIn Icon

You have a few excellent options for finding a suitable icon:

  • LinkedIn's Brand Resources: The safest and best source is LinkedIn itself. They provide official logos and branding guidelines that you can download for free. A quick search for "LinkedIn Brand Resources" will lead you to their official page where you can get the iconic blue "in" logo.
  • Icon Libraries: Websites like Flaticon, Icons8, or Font Awesome offer thousands of icons, often in different styles (e.g., minimalist, full color, black and white). You can search for "LinkedIn icon" and download the one that best fits the aesthetic of your signature.
  • Google Image Search: You can search for "LinkedIn icon PNG" or "LinkedIn logo transparent background." Be sure to look for a high-quality file. A PNG with a transparent background is ideal because it will sit cleanly in your signature without a distracting white box around it.

What to Look For in an Icon

  • File Format: A .PNG is usually best because it supports transparent backgrounds. A .JPG will work, but it will likely have a solid background color.
  • Size: You don't want a massive icon taking over your signature. A good size is typically between 30x30 pixels and 48x48 pixels. This is large enough to be clearly visible but small enough to be unobtrusive. Download it and save it somewhere on your computer where you can easily find it, like your Desktop or a dedicated "assets" folder.

Step 3: How to Add the Button to Your Outlook Signature

This is where the magic happens. The process is slightly different depending on which version of Outlook you use. We'll cover all the major ones below.

A. For the Outlook Desktop App on Windows

This is the classic, most common version of Outlook used in many corporate environments.

  1. Open Outlook. Go to the File menu in the upper-left corner.
  2. Select Options from the left-hand menu.
  3. In the Outlook Options pop-up window, click on the Mail tab.
  4. Look for the "Signatures..." button and click it. This will open the "Signatures and Stationery" editor.
  5. Under "Select signature to edit," either choose an existing signature or click "New" to create a new one.
  6. In the "Edit signature" box at the bottom, place your cursor exactly where you want the LinkedIn icon to appear (usually next to your name, title, or phone number).
  7. Look at the toolbar above the signature editor. Click the "Insert Picture" icon (it looks like a small landscape photo). A file browser will open.
  8. Navigate to where you saved your LinkedIn icon file and select it. Click "Insert."
  9. The icon will now appear in your signature editor. It might look a little big, but you can resize it by clicking on it and dragging the corners.
  10. With the icon still selected (or by clicking on it once to select it), click the "Hyperlink" icon in the toolbar (it looks like a globe with a chain link).
  11. The "Insert Hyperlink" window will pop up. In the "Address" field at the bottom, paste your LinkedIn profile URL that you copied in Step 1.
  12. Click OK to save the link. The icon in your signature is now a clickable button!
  13. Finally, click OK in the "Signatures and Stationery" window to save your changes.

Your new signature will now automatically be added to your new emails (depending on your settings).

B. For Outlook on the Web (Office 365 or Outlook.com)

If you use Outlook through your web browser, the process is slightly different but just as simple.

  1. Log into your Outlook account at outlook.com or outlook.office.com.
  2. Click on the Settings gear icon in the top-right corner.
  3. At the bottom of the settings pane that opens, click "View all Outlook settings."
  4. In the new window, make sure you're on the Mail tab, then navigate to Compose and reply.
  5. You'll see the "Email signature" editor. Either edit your current signature or create a new one.
  6. Place your cursor where you want the icon to appear.
  7. On the formatting toolbar, click the "Insert picture inline" icon (it looks like a picture).
  8. Upload your saved LinkedIn icon file.
  9. Once inserted, click the icon to select it.
  10. In the formatting toolbar, click the "Insert link" icon (the chain link).
  11. Paste your LinkedIn profile URL into the field provided and click Save.
  12. Don't forget to scroll down and hit the main Save button for the entire settings page.

C. For the Outlook Desktop App on Mac

Mac users, your layout is a bit different. Here's how to get it done.

  1. With Outlook open, go to the top menu bar and click Outlook >, Preferences.
  2. In the Preferences window, under the "Email" section, select Signatures.
  3. Select the signature you want to edit from the left column, or click the + button to create a new one.
  4. Open the folder where you saved your LinkedIn icon using Finder.
  5. Simply drag and drop the icon file directly into the signature editor box where you want it to go. Don't use the 'Insert Picture' option from the menu, as images inserted this way can sometimes be sent as attachments.
  6. Click the inserted icon to select it.
  7. Now, again in the main Mac menu bar, go to Format >, Link... (or look for a link icon in the signature editor's toolbar).
  8. Enter your LinkedIn profile URL in the address box.
  9. Click OK, and then close the Signatures window to save.

Final Finishing Touches and Best Practices

You've successfully added the button! Now, let’s make sure it's perfect.

  • Test It Out: The most important step! Send yourself a test email. Open it and check that the icon appears correctly and, most importantly, that the link works when you click it. Check it on both desktop and mobile if possible.
  • Less Is More: Don’t overload your signature with icons. If you have multiple social profiles, choose the one or two most relevant to your professional communications. For most people, LinkedIn is the primary choice.
  • Order Matters: Place your social media icons at the end of your signature, after your name, title, and contact information. This creates a clean, logical flow.
  • Consider a Call-to-Action: Sometimes adding a simple text prompt can increase engagement. Try adding a line above or next to the icon like "Connect with me on LinkedIn" or "View my professional profile."

Final Thoughts

Adding a LinkedIn icon to your email signature is a small tweak that delivers a significant impact on your professional branding and networking efforts. It’s an automated, set-it-and-forget-it way to ensure every email you send is working for you, making new connections easier and reinforcing your professional image.

Managing your professional brand extends beyond your inbox to platforms like LinkedIn. Consistency is everything, and having the right tools can make all the difference. At Postbase, we built our social media management platform to solve the exact frustrations we faced as marketers: unreliable scheduling, complex interfaces, and tools that were stuck in the past. We designed a clean, modern, and reliable platform that helps you plan your content visually, schedule posts that actually publish, and engage with your community without the chaos, so you can build your brand effortlessly.

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Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

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