Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Change LinkedIn Profile Picture

Change your LinkedIn profile picture easily on desktop and mobile. Learn tips for effective photos, avoid common mistakes, and make a great first impression.

How to Take a Good LinkedIn Photo

Create a standout LinkedIn photo that builds trust and credibility. Discover tips for a polished, professional image that captures your authentic self.

How to Generate Leads on LinkedIn

Optimize your LinkedIn profile to generate high-quality leads. Discover steps to connect effectively, create engaging content, and turn connections into business opportunities.

How to Create a Business on LinkedIn

Create, optimize, and grow your business on LinkedIn with our comprehensive guide. Learn how to set up your page and build a caring community today!

How to Become a LinkedIn Influencer

Become a trusted LinkedIn influencer with our guide. Learn to establish your niche, create resonating content, and grow an engaged community effectively.

How to Go Live on LinkedIn

Learn how to go live on LinkedIn with this comprehensive guide. Connect in real-time, build authority, and boost your professional brand effectively.

How to Make Your LinkedIn Profile Stand Out

Transform your LinkedIn profile into a standout professional brand. Learn how to make it an active beacon that attracts employers and opportunities.

How to Generate B2B Leads on LinkedIn

Unlock high-quality B2B leads on LinkedIn with proven strategies. Transform your profile, attract ideal customers, and convert relationships into business success.

How to Create a LinkedIn Account

Craft a LinkedIn account to unlock career opportunities. This guide covers signup to creating a standout profile that attracts recruiters and peers.

How to Use LinkedIn for Marketing

Use LinkedIn to boost your brand and connect with audiences. Learn to create engaging content and a successful marketing strategy in this comprehensive guide.

How to Create LinkedIn Ads

Learn how to create effective LinkedIn Ads with our step-by-step guide. Discover targeting, ad formats, and budgeting strategies to reach key decision-makers.

How to Post a Video on LinkedIn

Boost your LinkedIn engagement with our complete guide to posting videos. Discover technical specs, step-by-step process, and strategies for brand success.

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media