Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Introduce Your New Business on Social Media

Introduce your new business on social media with impactful strategies and examples. Learn actionable steps to create excitement and attract your first customers.

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How to Increase Online Sales Through Social Media

Increase online sales through social media with our guide. Optimize profiles, create converting content, and build direct sales pathways. Learn how now!

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How to Create a Social Media Marketing Plan

Create an effective social media marketing plan with our 7-step guide. Turn random posts into a strategy that attracts your audience and achieves business goals.

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How to Blow Up on Social Media

Discover a smart, repeatable strategy to blow up on social media. Learn actionable steps to build presence, find your audience, and create noticed content.

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How to Find Group Boards on Pinterest

Discover step-by-step methods to find and join top Pinterest group boards. Boost your content's reach with targeted audiences. Start your journey today!

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How to Become a Pinterest Influencer

Learn how to become a Pinterest influencer by optimizing content for discovery and turning your Pinning habit into a business with this comprehensive guide.

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How to Do Social Media Marketing for Dentists

Social media marketing for dentists: attract new patients and build trust with practical, no-fluff strategies. Discover how to connect with your community today.

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How to Do Pinterest Keyword Research

Unlock Pinterest success with expert keyword research. Discover high-traffic keywords and learn step-by-step how to boost your visibility and engagement.

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How to Drive Traffic to Your Website Using Social Media

Drive qualified traffic to your website using social media. Discover actionable steps to convert followers into high-intent visitors and grow your business.

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How to Move from Twitter to Mastodon

Switching from Twitter to Mastodon? Discover how to pick a server, find your community, and rebuild connections in this user-focused guide. Start today!

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How to Become a Thought Leader on LinkedIn

Become a thought leader on LinkedIn by sharing valuable insights and building authority. Learn step-by-step how to optimize your profile and create impactful content.

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How to Use LinkedIn Campaign Manager

Unlock the power of LinkedIn Campaign Manager with our step-by-step guide. Learn to set up, target, create, and analyze effective B2B marketing campaigns.

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Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post
The simplest way to manage your social media
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