Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Layer Instagram Stories

Master the art of layering Instagram Stories with this guide. Discover easy techniques and clever hacks to create dynamic, professional visuals today!

How to Promote Your Food Business on Instagram

Boost your food business on Instagram with this guide. Learn strategies to create irresistible content, engage fans, and grow your brand effectively.

How to Link a Shop to Instagram

Transform your Instagram into a sales powerhouse! Learn to link a shop, from eligibility to shoppable posts, and drive sales with our step-by-step guide.

How to Adjust Photos for Instagram

Learn how to adjust photos for Instagram with quick in-app tweaks and advanced techniques. Optimize aspect ratios and use tools for professional-looking posts.

How to Authorize Applications on Instagram

Authorize Instagram apps safely with our guide. Learn to unlock powerful tools, understand permissions, and manage or remove app access easily.

How to Measure Instagram ROI

Measure Instagram ROI effectively beyond likes. Discover how to set goals, track costs, and calculate gains for true business growth. Start optimizing today!

How to Convert a YouTube Video to Instagram Reels

Convert YouTube videos to Instagram Reels effortlessly. Discover the process to repurpose content, choose clips, and edit for maximum impact on your audience.

How to Post a Long Reel on an Instagram Story

Learn how to post a full 90-second Reel on your Instagram Story. Discover why it's trimmed and get two effective methods to keep your audience engaged.

How to Keep Recording on Instagram

Discover how to keep recording on Instagram with ease. Free your hands using built-in features and clever techniques for dynamic, professional videos.

How to Transfer Instagram Followers to Another Account

Transfer Instagram followers to a new account with ease. Discover strategic steps to minimize losses and move your community to a fresh handle effectively.

How to Grow Your Instagram Presence

Boost your Instagram presence with our guide. Learn effective strategies for organic growth, engaging video content, and building an authentic community.

How to Make Short Videos for Instagram

Create compelling short videos for Instagram with our step-by-step guide. From idea to polished Reel, learn actionable steps to grow your audience today!

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media