Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Auto-Post to Social Media

Learn how to auto-post to social media and save time. Follow our step-by-step guide to maintain consistency, build your brand, and avoid burnout.

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How to Promote a Clothing Brand on Social Media

Boost your clothing brand's social media presence with our guide. Learn to build a community, create engaging content, and convert followers into loyal customers.

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How to Edit Videos for Social Media

Transform your social media videos with essential editing techniques. Learn how to create magnetic, scroll-stopping content that captivates viewers instantly.

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How to Build a Social Media Following

Learn how to build a social media following from scratch with this guide. Discover strategic steps for growth, engaging content creation, and defining your purpose.

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How to Use Hashtags Effectively on Social Media

Master hashtag strategy to boost your social media reach. Learn to find, choose, and use hashtags effectively for greater visibility and engagement.

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How to Promote Your Music on Social Media

Promote your music effectively with our social media strategy guide. Build a dedicated fanbase, create resonant content, and convert followers into fans.

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How to Become Famous on Social Media

Discover proven strategies to become famous on social media. Learn how to build a devoted audience with consistency and community-focused content.

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How to Get Paid on Social Media

Learn how to turn your social media into a real income source. Discover steps for building an audience, securing brand deals, and selling products.

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How to Measure Social Media Effectiveness

Measure social media effectiveness beyond likes. Learn to track key metrics, set meaningful goals, and turn data into a growth plan. Discover how now.

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How to Calculate Share of Voice in Social Media

Calculate your share of voice on social media to boost brand awareness and outshine competitors. Learn step-by-step methods for strategic marketing insights.

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How to Get More Followers on Social Media

Boost your social media following with a strategy focused on audience understanding, valuable content, and consistent engagement. Discover actionable steps now!

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How to Improve SEO with Social Media

Boost your website's search rankings by integrating SEO with social media. Discover actionable strategies to align both for powerful, positive impacts.

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Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post
The simplest way to manage your social media
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