Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Build Relationships with Influencers

Build genuine influencer relationships for successful marketing. Find the right partners, craft effective outreach, and nurture long-term brand advocates today.

How to Re-Add a Picture to an Instagram Post

Discover the top workarounds to re-add a missing picture to your Instagram post. Learn editing tips and strategies to avoid future carousel mishaps.

How to Create an AI Influencer for Free

Create a unique AI influencer for free! Get the exact blueprint to develop digital personalities, generate visuals, and build a social media presence.

How to Fix Automated Behavior on Instagram

Avoid panic when flagged for automated behavior on Instagram. Discover why it happens, steps to resolve it, and how to restore your account's standing.

How to Become an Influencer Marketing Manager

Step-by-step guide to becoming an influencer marketing manager. Learn essential skills, strategies, and tips to transition from aspiring marketer to expert.

How to Create an Influencer Strategy

Create an effective influencer strategy with our step-by-step guide. Learn to set goals, build trust, and drive brand growth beyond traditional advertising.

How to Do Influencer Outreach

Master influencer outreach with this step-by-step guide. Learn how to connect with the right partners and build relationships that boost your brand's success.

How to Drive ROI from Influencer Content

Drive ROI from influencer content effectively. Learn to define goals, track performance, and measure success with our guide to maximizing influencer marketing.

How to Contact Influencers for Your Brand

Learn how to contact influencers effectively for your brand. Discover step-by-step strategies for finding the perfect creators and crafting outreach messages that work.

How to Get on PR Lists as an Influencer

Get on PR lists as an influencer with our guide. Learn the strategic steps to attract your dream brands and become their go-to creator for campaigns.

How to Scale Influencer Outreach

Scale your influencer outreach efficiently with our guide. Learn to build a smart, repeatable system for reaching more influencers while maintaining personal touch.

How to Automate Influencer Campaigns

Automate your influencer campaigns to save time and boost results. Discover which tasks to automate and set up efficient workflows with our expert guide.

Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post

The simplest way to manage your social media