Spencer Lanoue

Spencer's spent a decade building products at companies like Buffer, UserTesting, and Bump Health. He's spent years in the weeds of social media management—scheduling posts, analyzing performance, coordinating teams. At Postbase, he's building tools to automate the busywork so you can focus on creating great content.

Latest articles

How to Create Funny Content for Social Media

Create funny social media content with repeatable frameworks and practical steps. Boost engagement, get shares, and connect authentically with your audience.

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How to Leverage Social Media for Marketing

Build a successful social media marketing strategy with our guide. Learn to create content, engage audiences, and measure success for real business growth.

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How to Create a Viral Video Script for Social Media

Create a viral video script with our guide. Learn the science behind virality, grab attention, and encourage shares. Unlock the formula for success!

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How to Leverage Social Media for Lead Generation

Leverage social media to generate qualified leads. Discover step-by-step strategies to optimize profiles, create converting content, and engage effectively.

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How to Get More Clients Through Social Media

Get more clients through social media with our guide. Discover steps to define your audience, create engaging content, and convert followers into clients.

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How to Build a Career in Social Media Marketing

Transform your passion for social media into a rewarding career. Learn essential skills, gain hands-on experience, and follow our step-by-step guide to success.

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How to Get Clients as a Social Media Consultant

Get clients as a social media consultant with our step-by-step strategy. Learn how to attract, connect, and sign ideal clients effectively.

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How to Make Social Media Videos with Text

Learn to create captivating social media videos with text. Discover simple tools and best practices to grab attention even with sound off.

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How to Increase Likes on Social Media

Boost your social media likes with proven strategies. Learn to create engaging content that resonates with your audience and expands your reach today.

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How to Get Social Media Analytics

Unlock the power of data with our guide to social media analytics. Learn which metrics to track and how to gather insights for smarter content decisions.

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How to Write Concise Social Media Posts

Learn how to write concise social media posts that grab attention instantly. Discover actionable strategies to engage your audience and drive results now.

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How to Create a Social Media Handle

Create a memorable social media handle with our guide. Discover brainstorming tips, tackle unavailable names, and ensure consistency across platforms.

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Stop wrestling with outdated social media tools

Wrestling with social media? It doesn’t have to be this hard. Plan your content, schedule posts, respond to comments, and analyze performance — all in one simple, easy-to-use tool.

Schedule your first post
The simplest way to manage your social media
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